Post-PC devices eroding Microsoft's OS dominance in the IT environment
Summary: 14 percent claim to be using six or more devices while at work.
More than half of 'info workers' surveyed by analyst firm Forrester use three or more devices at work and this is eroding Microsoft's OS dominance in the IT environment.
When we were only using desktops and notebooks, Microsoft exerted control in the IT workspace, but as we've moved from a PC era into a post-PC era, a number of competitors have been allowed to gain a foothold. Of the IT and information workers surveyed (almost 10,000 information workers and 2,300 IT decision makers), 52 percent said that they used three or more devices at work. Another surprising data point from the report is that 14 percent claim to be using six or more devices while at work - these people are either very busy, or easily distracted.
The desktop and laptop continued to dominate (accounting for 37 and 26 percent of devices used respectively), with smartphones next on the list (18 percent), followed closely by tablets (7 percent). This influx of mobile devices has hit Microsoft's dominance hard. Microsoft Windows and Phone operating systems globally only account for 63 percent of the devices used in the IT environment, with Apple's iOS and OS X taking the #2 spot with a 12 percent share. Android is also doing well, accounting for 7 percent of devices. While in the short-term, post-PC isn't a direct threat to the PC, it is having the effect of exposing workers to an increasing number of non-Microsoft platforms, which in the long term this could have a negative effect on PC sales.
Note: Data represents a total of 22,968 work devices.
'Microsoft’s share of OS on shipping PCs is still much more than 90% and declining only incrementally in the face of growing Apple Mac share,' wrote Forrester's Frank Gillett. 'Microsoft’s share of PCs in companies is even higher. But seen through the eyes of the workers, not IT, Microsoft is down to about two-thirds of the devices they use to get work done.'
There can be no doubt that Microsoft needs to get an operating system onto tablets in order to start capitalizing from the shift to post-PC devices. Also, it shows just how important it is for Microsoft to get the Office suite onto the iPad before competition from the likes of Google starts to erode Microsoft's dominance in that market too. This is why it is inevitable that Office will come, in one form or another, to the iPad.
Related:
- Ignore Microsoft, Office will be coming to the iPad real soon
- How to parse a Microsoft denial
- Microsoft gets it right with Windows 8 on ARM, and why Apple should be worried
- Windows 8 ARM devices to have a ‘classic’ desktop experience?
- Microsoft Office rumored to be coming to the iPad … but is it too late?
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Talkback
You are pushing all the hot buttons today Adrian, aren't you?
So mobile devices aren't growing rapidly and impacting MS revenues
Not really.
Michael, windows-based PC market stagnant
Windows OEMs bleeding, looking to get out.
MS windows q2 2012 revenue actually declining by 6%.
Surveys showing a large number replacing devices with post-pc devices (e.g. IDG Connect study : sixteen percent have replaced their laptop with an iPad and 54 percent supplement it ).
What am I missing?
@Richard Flude
You are right on the two segments of data, but wrong on the why.
They don't have to throw out their computer to affect windows revenue
Given the choice some consumers aren't upgrading or are shifting to a new non-windows device.
The PC market is no more saturate today than it has ever been. New market participants are rising as strongly as ever, however demand has shifted.
Time will tell if you're right about Win8 demand. I suspect the declining importance of the desktop/laptop relative to post PC devices has begun and it is irreversible.
We shall see.
[i]"I foresee an uptake in Windows sales after Windows 8 is released, as people are upgrading."[/i]
I think Windows 8 is one of those upgrades that could turn into another Vista or ME for the company. It's definitely a risky bet by Microsoft "Metrofying" Windows, especially now that everyone is comfortable with Windows 7 (after the Vista disaster). I definitely don't see the enterprise jumping onboard Windows 8. The PC market is already matured and stable. Windows 8 may just break what's already fixed with Windows 7.
Check out Ultrabook/laptop reviews on Amazon
So mobile devices aren't growing rapidly and impacting MS revenues
People tend to only upgrade when their old machine dies. Not before. And not all machines will die at one time to make much of an impact. Any upgrades will be very gradual.
I guess you either don't understand the business, Richard Flude
We'll show you what you are missing:
[i]whilst mobile (phones & tablets) exploding Windows OEMs bleeding, looking to get out.[/i]
You know you're lying when you said that Windows EOM's are looking to get out. Of what? selling computes?
Without Windows, they have no sales. Apple will die before they allow OS X to run on non Apple computers, and Linux just doesn't carry the weight to keep them afloat. For OEM's "looking" to get out, sure are alot of them: HP, Dell, Lenovo, Gateway, Acer, Alienware, the list goes on. Looks like they're actually looking to get [b]in[/b].
Why are they "bleeding"? Competition would be my guess. With so many OEM's, of course you're going to get price wars. Apple was smart not to release OS X to clone makers as they would have just taking the OS and put Apple out of business with it. Dell needs to sell systems, but the moment they come out with a 999 computer, HP releases the same thing but $50 less, and Acer does $75.
I'm surprised you don't understand that.
[i]MS windows q2 2012 revenue actually declining by 6%.[/i]
True enough. but with Windows 8 on the Horizon, and what 500 million copies of Windows 7 sold, I can see why the remaining people are waiting a little bit longer.
[i]Surveys showing a large number replacing devices with post-pc devices (e.g. IDG Connect study : sixteen percent have replaced their laptop with an iPad and 54 percent supplement it ).[/i]
I like how you have an actual number for "suplimenting" (meaning they still purchase and use the PC), and only "a large number" for the "replacing" part .
is .5 "a large number"?
What are you missing? A lot, it appears.
RE: Post-PC devices eroding Microsoft's OS dominance in the IT environment
RE: Post-PC devices eroding Microsoft's OS dominance in the IT environment
Microsoft is losing the fight and you just can't stand it.
I'd love to lose like they are
FYI, their stock has been going up on NASDAQ since December. It hasn't been this high since 2008 . . . what's this about losing the fight again?
Reading Comprehension
Plenty of numbers, plenty of logic, but I guess somehow it all went right over your head.
Good grief.
RE: Post-PC devices eroding Microsoft's OS dominance in the IT environment
Neither one were listed but I guess that went over your head.
LD to Microsft, I do not need 3 or more of your devices to get work done.
LD:and instead state Microsoft still owns over 90% of the PC market.
(Nothing about 90% PC market) Microsoft???s share of OSes on shipping PCs is still far above 90%.
Not all workers are using those 90% MS OS devices shipped. 33% of Workers are purchasing and using other devices: 12% Apple,iOS, 7% Android, 5% Rim, 9% other (No not WP).
You seem to guess and see what you want to see. So here is a link to the blog with nice pictures and pie chart,
h-t-t-p://blogs.forrester.com/frank_gillett/12-02-22-employees_use_multiple_gadgets_for_work_and_choose_much_of_the_tech_themselves
This is the proof we've been waiting for!
The main thing that these devices are eroding is peoples patience.
What a total waste of time, faffing around between up to 6
devices, each of which is naff compared to the PC!
"these people are either very busy, or easily distracted." - or,
how about incompetent and inefficient?
I quite agree that the Ipad needs Office software, but you're still
missing the point that someone needs to bring out a device which
doesn't lack 5 things, needing 5 other devices to achieve anything!
Perhaps it is not possible for one device to be all things to everyone
Looking around my office I've 3 IBM servers (RHEL, Oracle, Websphere, DB2, ), IBM Anyplace kiosk and several embedded computers (designed built by the company I work for).
None run software from MS. I'm not sure how they all could be made into one device, maybe when Win8 arrives we'll see it;-)
A Bit Picky There.
Adrian Kingsley-Hughes ...