Apple has worked hard to earn their good reputation. Those who challenge it better make sure they can back up their claims or they're going to make themselves look pretty silly.
Ah yes... Apple's 'stellar' reputation... Let's take a good hard look at that, shall we?
Their Mac Vs PC ads - are 99.999999999% LIES.
Example: The most fun you can have with a PC is playing with spreadsheets. While the most fun you can have on a Mac is making slide show DVDs for the family.
If you ignore that pesky multi-billion dollar PC gaming industry, they might have a point. But it's still going to be that big elephant standing squarely in the middle of the room. And it hasn't quite gone away.
And please... Slide shows? WTF? I can do that on my XP box, my Vista box and my Win 7 box. Who's kidding whom? This is considered 'fun'??
Example: More up to date ad: PC goes to the future...
PC, in an attempt to see if they ever figured out how to stop Windows from freezing in the future, finds that his future incarnation is just as prone to freezing as ever.
The simple truth is - PCs don't freeze that often. They don't even BSOD all that much any more - unless the driver for a device is poorly written or the device itself is failing. I haven't seen a 'freeze' since I retired Windows 98. XP just doesn't freeze. It might BSOD, it might crash an app, it may even go into an unresponsive mode where it's busy for a long time, but it just doesn't lock up.
And let's be real honest here - Apple computers aren't perfect by any stretch of the imagination. They too have issues, kernal panics, BSODs, etc... There's NO such thing as a perfect computer. Not Windows, nor Linux, nor Mac.
I'd go on with more examples, but I got better things to do with my life than detail Apple's FUD factory output.
So yeah.. Apple and their ad agency worked really hard on their 'reputation' - for spreading FUD and other bovine droppings. They're quite good at it - and good at getting people to believe it as gospel fact.
Given this, what makes you think Apple can't ever possibly stretch the truth when it comes to their statistics? Hmmmm...