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Topic: Operating Systems

Wanna see a load of ads? There's an app for that!

Summary: Apple not only believes that iOS device owners like iAds in apps, but that some will go as far as to download an app filled with nothing but ads!

Adrian Kingsley-Hughes

By for Hardware 2.0 |

Apple not only believes that iOS device owners like iAds in apps, but that some will go as far as to download an app filled with nothing but ads!

Introducing the iAd Gallery app ...

I really can't understand who'd want to install this app. In fact, I can't understand the logic behind it at all. Maybe it was an April Fools' Day prank but the app didn't go live in time or something.

The app aside, some of the reviews are hilarious:

"Pretty nice app, but it would be even better if you could use in app purchase to remove the ads."

"Tired of apps getting in the way of your adds? There's an app for that!"

Crazy!

Topics: Operating Systems, Apple, Mobile OS

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14 comments
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  • RE: Wanna see a load of ads? There's an app for that!

    Seems ironic, someone who writes for ZDNet thinking about people getting too many ads. Especially given how thin many of the "stories" on ZDNet are. But OK.

    The thing is a lot of these iAds are very well done, and hence quite entertaining. So what you have is an App with "quite entertaining" content - albeit content trying to sell you things. So perhaps it isn't so hard to understand.

    But no, I probably won't be installing it either.
    jeremychappell
    Reply Vote

    • Consumerism is eating itself.

      nt
      OffsideInVancouver
      Reply Vote

  • RE: Wanna see a load of ads? There's an app for that!

    What other company is so daring that they're willing to offer ads on their platform as an app?

    But these are not your standard annoying shoot the rubber-ducky Flash ads found on other platforms and on the web. These iAds offer much more. They blur the lines between ads, entertainment, information, applications and more. Apple is doing to ads what they've done with all their other successful products, adding a touch of friendliness and user value back into it. Seems like it's already working:<br><br>"Campbell's Say iAds Twice as Effective as TV"

    http://adage.com/article/digital/apple-campbell-s-iads-effective-tv/148630/
    dave95.
    Reply Vote

    • RE: Wanna see a load of ads? There's an app for that!

      @dave95. Lmfao
      Jimster480
      Reply Vote

    • RE: Wanna see a load of ads? There's an app for that!

      @dave95. REALLY?!?! I have never seen 1 ad on my iphone that I found useful or entertaining, I mostly find them annoying when I accidently click on them and it interrupts what I was doing, and to create an app of nothing but ads, whats next, a cable channel of nothing but 30 second commercials, give me a break.. the only thing daring about it is to see how many people are really dumb enough to actually download it.
      nickdangerthirdi@...
      Reply Vote

      • RE: Wanna see a load of ads? There's an app for that!

        @nickdangerthirdi@...

        Maybe you're confusing the iPhone with Android. I've been downloading apps on my iPhone for years (free trials and paid) and never came across anything overly annoying as you described. Usually on the free trials you will see ads at the start, but that's expected, it free. Annoying in your face there not.

        But isn't this the point of the whole iAd program in the first place, to push companies away from those annoying ads? Please let me know if there's anyone else besides Apple that's doing this.
        dave95.
        Reply Vote

    • RE: Wanna see a load of ads? There's an app for that!

      @dave95. Never mind the naysayers. This is a brilliant idea. Rather than forcing ads on people . . . give them the choice to view them. I for one will totally check them out! If it gives me the ability to customize the kinds of ads I want to see . . . it's pure gold. Choice is better than no-choice any day fo the week.
      razorsyntax
      Reply Vote

      • RE: Wanna see a load of ads? There's an app for that!

        @razorsyntax
        I'm not sure this app is it, but surely the only future for ads is to make them so good that people WANT to watch them. They're just too easy to avoid if we don't...
        steve_jonesuk@...
        Reply Vote

  • RE: Wanna see a load of ads? There's an app for that!

    I'm a Creative Director for an interactive agency, and we have built iAds in the past. For me this is a great repository for experiencing what others are doing.

    That's right, I said "experience," as these ads aren't like anything else being done. Most have a good amount of content once engaged.
    imaginuity
    Reply Vote

  • RE: Wanna see a load of ads? There's an app for that!

    No way it was an April fool's prank... Apple has no sense of humor.
    snoop0x7b
    Reply Vote

  • RE: Wanna see a load of ads? There's an app for that!

    Some times you see an interesting add, but you really doesn't have time for that in this moment and then you wont see the add again, so you browse it in this app?
    make sense?
    Any way I wont install it.
    Mago_2k
    Reply Vote

  • Add this to ZDNets list of Business Apps

    This looks like it would fit well with ZDNets list of top business apps for the iPad. :)
    voiOfRsn
    Reply Vote

  • Hmm, looks like a gateway for Apple to Join the advert hosting competition

    If the ads are coming from Apple's servers, then Advertisers could be paying them to get their adverts into the server and the Ads will all be displayed in the App itself. Nice strategy in starting another business war with Google ;)
    MrElectrifyer
    Reply Vote

  • RE: Wanna see a load of ads? There's an app for that!

    Yet another piece on ZDnet that assumes their opinion applies to everyone else. So this isn't something that you, or I for that matter, would want or install but apparently people have so what is the issue with it? Was there nothing relevant and worthy to write about today? According to the reviews the vast majority majority gave the app 5 stars so those that downloaded it liked it. Just because you don't see the value in it what makes you think you have the authority to say it's worthless? It appears that those that reviewed it would probably find more value in the app than they would in your opinion, to each their own.
    non-biased
    Reply Vote
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