Jonathan Bush makes a non-political point

Jonathan Bush makes a non-political point

Summary: If Bush can execute and deliver a solid, reliable EHR using SaaS, his company will earn whatever stimulus its customers get, and more besides.

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TOPICS: Health, Software
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When your last name is Bush, and you're related to those Bushes, everything you say will appear political. For better or worse it's like being a Kennedy.

But Jonathan Bush, CEO of AthenaHealth, is not a politician. He is the co-founder, along with Todd Park (now CTO of the Department of Health and Human Services) of AthenaHealth, a SaaS company that made its bones in showing doctors the money they earned and is now investing heavily in the Electronic Health Record (EHR) space.

Bush recently threw a bit of business FUD at rivals like Cerner, GE and McKesson, claiming the HITECH stimulus favors such "big iron" programs over SaaS offerings like those of AthenaHealth, AllScripts and PracticeFusion.

What got the attention of The New York Times was his statement comparing the program to "Cash for Clunkers." That's because there is enough money available in stimulus to make a centralized system appear affordable. The writer then made the connection to Mr. Bush's relatives and it was off to the races.

In fact, as I noted last year, AthenaHealth is a bipartisan operation. Had John McCain won in 2008, perhaps Bush could be in his Administration. As it is his co-founder is.

Like all EHR vendors AthenaHealth is pivoting quickly to meet the demands of "meaningful use," doing deals to reduce the financial demands of its billings offering in order to deliver on a "stimulus guarantee program."

The program is possible because AthenaHealth is delivering EHR as a service. SaaS is updated, and upgraded, centrally rather than at the customer's location. Its use can be monitored, its case proven by logs.

Bush's problem is that he's having to invest a bit ahead of revenue in order to meet meaningful use requirements in his EHR SaaS operation, and that is impacting results in the short term.

Once the software is ready, marketing becomes the success key, and attention to your stand is the first step in marketing success.

The "Cash for Clunkers" crack got a lot of attention, but it's a straw man argument. If Bush can execute and deliver a solid, reliable EHR using SaaS, his company will earn whatever stimulus its customers get, and more besides.

In this case his crack was a salesman's trick, not a politician's.

Topics: Health, Software

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5 comments
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  • Athena's EHR is a pathetic mess

    Athena's medical billing is pretty good. At last count I heard they have ~15,000 practices using the Athena insurance claims & revenue cycle software.

    However, Athena has approx 23 doctors actually using their current EHR on a day to day basis. Yes, only 23 out of 15,000. Why? Because the AthenaHealth Internet Explorer-only EMR /EHR solution is a horrible disaster. You can't understand why until you ask for a demo and see it for yourself.
    Jerry Lamont
    • RE: Jonathan Bush makes a non-political point

      @Jerry Lamont

      I'm confused at your fuzzy math/logic. Initially you said that 23 docs from 15,000 practices are currently using Athena EHR on a daily basis.

      Then you proceed to slam Athena's product at which point you imply that 23 out of 15,000 docs use it.

      I got news for ya. I know a group of 26 docs currently using Athena's EHR on a daily basis without a hitch. So in conclusion, I'd say your math and logic is both biased and skewed.
      TXmed
    • Athena's EHR

      I guessed that they were having trouble with the EHR, but didn't want to say it without evidence.Thanks. And thanks to all who disagreed. This is the kind of discussion I was hoping to generate.
      DanaBlankenhorn
  • TXmed, you are out of your element.

    Obviously you know nothing about medical offices. There is a big difference between insurance claims (medical billing) and electronic charts (EHR).
    Janet_LM
  • Screenshot of Athena's EHR

    You can see for yourself why nobody is using athenahealth's EHR

    http://imgur.com/xwIiU.png
    Janet_LM