Dion Hinchcliffe

Dion Hinchcliffe is an expert in information technology, business strategy, and next-generation enterprises.

Latest Posts

Enterprise 2.0 a bright spot for software in 2012

As some expected, the move to incorporate social media into the way enterprises get work their done has been a difficult one, yet traction increasingly appears to be at hand. Along the way, new software products continue to emerge in the Enterprise 2.0 space, continuing the variety and innovation needed to keep lift going as the industry matures into a major component of the software business.

June 25, 2012 by

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Should companies drive their traffic to Facebook?

Social networks like Facebook seemingly have a vast, ready-made audience for businesses to do just about whatever they need. Or are they just honey traps that make it easy for businesses to set up shop and lose control over their relationships and data? I explore the issues and strategies for making the most of external social networks.

June 4, 2012 by

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Social business in Australia

Social business adoption is growing around the world as organizations continue to apply social media to the way they work. I've spent the week in Australia learning about the challenges and opportunities of applying social strategically to businesses here.

May 16, 2012 by

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