As some expected, the move to incorporate social media into the way enterprises get work their done has been a difficult one, yet traction increasingly appears to be at hand. Along the way, new software products continue to emerge in the Enterprise 2.0 space, continuing the variety and innovation needed to keep lift going as the industry matures into a major component of the software business.
Enterprise Web 2.0
Dion Hinchcliffe on leveraging the convergence of IT and the next generation of the Web.
Dion Hinchcliffe is an expert in information technology, business strategy, and next-generation enterprises. He is currently Chief Strategy Officer at the digital business transformation firm Adjuvi. A veteran of enterprise IT, Dion has been working for two decades with leading-edge methods to bridge the widening gap between business and technology. He has extensive practical experience with enterprise technologies and he consults, advises, and writes prolifically on social business, IT, and enterprise architecture. Dion still works in the trenches with clients in the Fortune 1000, government, and Internet startup community. He is also a sought-after keynote speaker and is co-author of several books on 2.0 subjects including Web 2.0 Architectures from O'Reilly as well as the best-selling Social Business By Design from John Wiley & Sons (May, 2012.)
With Microsoft finally making a major acquisition move in social software, are we now seeing the roll up of the entire social business industry? Or is this just an minor story in a vast parade of change when it comes to how enterprises are moving to social software?
Social networks like Facebook seemingly have a vast, ready-made audience for businesses to do just about whatever they need. Or are they just honey traps that make it easy for businesses to set up shop and lose control over their relationships and data? I explore the issues and strategies for making the most of external social networks.
As social business is adopted around the world, I take a look at the state of affairs in Germany and explore a success story in detail.
Tablets are likely to become the primary computing experience for workers over the next few years. What will it take to successfully shift IT delivery to these devices given the security worries, legacy IT landscape, BYOD, and other issues?
Social business adoption is growing around the world as organizations continue to apply social media to the way they work. I've spent the week in Australia learning about the challenges and opportunities of applying social strategically to businesses here.
With Facebook preparing for its IPO this week, some major changes are coming for the company. These same changes create competitive opportunities and all new challenges for the company. Here's how going public will affect the social media industry.
As social media becomes more strategic to the way organizations operate, does this mean it's time to move the function to the C-suite? Does centralizing make sense, or should responsibility for it be spread across the business?
New forms of customer relationship management are moving to the forefront of enterprise capabilities as companies begin a new era of investment in the function, says new data. But are companies really ready to get more social and mobile, or they just reacting to seemingly irresistible customer demand? The companies that understand how to employ new CRM trends strategically seem most likely to benefit.
Even though the media industry is being profoundly impacted by the rise of new forms of digital and social media, that doesn't mean they can't use these technologies effectively. As we continue our series on large-scale social business success stories, we examine what News Corp. has accomplished with its internal social network, OurNews.
Concepts from the gaming industry have become increasingly useful as a way of improving and optimizing how we get work accomplished for our businesses.
We often think of social business as primarily a Western phenemenon, my trip last week across Asia and Eastern Europe shows that it's truly global, and sometimes quite different when it comes to platforms, business models, and expectations.
We hear it all the time now, the drumbeat of consumerization. But what makes it different than tech revolutions of the past? It turns out, it's those very differences that make it more liable to forever change how we acquire and use information technology in the enterprise.
Overcoming the organizational challenges to geographic distribution of employees is one of the primary use cases for enterprise social software. Part 5 in our ten part series on Enterprise 2.0 success stories explores how global fast food leader Yum! brands rolled out social networking to virtually all of their corporate back office workers.
Dennis Howlett and I finally get our 'cage match' on social business. We will debate whether or not the social enterprise is fact or fiction next Tuesday at 2pm ET. We'll both bring our best arguments and when the dust settles, we'll all collectively be smarter on this topic du jour.
The best of ZDNet, delivered
- 1 The "Big Five" IT trends of the next half decade: Mobile, social, cloud, consumerization, and big data
- 2 Ten leading platforms for creating online communities
- 3 20 contemporary enterprise collaboration tools
- 4 Eight ways that cloud computing will change business
- 5 Is the Internet of Things strategic to the enterprise?