mashupcamp
mashupcampAbout mashupcamp
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Converging electronics and entertainment
Drew Martin, CIO of Sony Electronics, talks about the convergence of content and consumer electronics. He explains the company’s move to hook up its Bravia TVs with Internet connectivity so...
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Focusing on customer service
Drew Martin, CIO of Sony Electronics, discusses the company’s strategy to be more customer-centric. He says, the company is starting to educate customers about its products on the Sony web site,...
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Using social networking to listen to customers
Drew Martin, CIO of Sony Electronics, describes how the company is targeting social networking sites to get better customer feedback and enable development on its next generation of products.
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Drew Martin, CIO, Sony Electronics
Drew Martin, CIO of Sony Electronics, speaks to ZDNet Editor in Chief, Larry Dignan about how IT is facilitating product development at the consumer electronics giant. Martin also shares his...
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The future of RIAs
Gerri Martin-Flickinger, CIO of Adobe, thinks that in the future Rich Internet Applications are going to have many uses, separate from the browser. For example, users will be able to customize...
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Using Adobe at Adobe
Gerri Martin-Flickinger, CIO of Adobe, explains what it means to “eat your own dog food.” At Adobe, it doesn’t just mean using their own products within the company, but also...
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Meeting in virtual environments
Gerri Martin-Flickinger, CIO of Adobe, believes that collaboration tools are more useful when they center around an activity or event. For example, each employee at her company gets a virtual room...
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Gerri Martin-Flickinger, CIO, Adobe
Gerri Martin-Flickinger, CIO of Adobe, speaks to ZDNet Editor in Chief, Larry Dignan about her top priorities at the graphics software maker. Martin-Flickinger shares her views on new ways the...
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Dan Darling, CIO, Turner Broadcasting System
Dan Darling, CIO of Turner Broadcasting System, talks to ZDNet Editor in Chief Larry Dignan about overseeing IT operations for many different brands across a global organization. Darling also...
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Communicating globally with telepresence
Dan Darling, CIO of Turner Broadcasting System, says that the company’s most important technology is telepresence. Through teleconferencing, they have been able to build a new facility in...
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White Papers, Webcasts, & Resources
- The Real SaaS ManifestoDefining "Real SaaS" and how it can benefit your ... (Workday)Download Now
- Improve Power Management with Intel Intelligent Power Node ManagerWhen it comes to managing the data center, it's all about improving ... (Intel Corporation)Download Now
- Inside Intel IT on Cloud Computing and SecurityCertainly no one expects that a company like Intel doesn't have issues ... (Intel Corporation)Download Now




