Donna Bogatin

A former ZDNet blogger, Donna Bogatin is the founder of online directional media properties <a href="http://vipoffers.com/">VIPOffers.com</a> and <a href="http://urbansavings.com/">UrbanSavings.com</a>. In addition to her own ventures, Donna has been advising companies on Web-based business development since 1997, when she created and led an "Internet For Entrepreneurs" workshop for the Small Business Administration. As Adjunct Associate Professor of Information Systems, Donna has instructed at the New York University Stern Graduate School of Business Administration on how companies of all sizes can best use the Internet to gain strategic advantage.</p> <p>Prior to becoming an Internet entrepreneur, Donna was an international investment banker and served as Director of M & A for Societe Generale Securities Corp. Donna holds an M.B.A., M.A. and B.A. from New York University. Find out more at Donna's Website: <a href="http://insiderchatter.com/">InsiderChatter.com</a>. </p>

Latest Posts

How Microsoft beats Google in ad agency battle

How Microsoft beats Google in ad agency battle

Google CEO Eric Schmidt has a fantasy, a world wide advertising domination fantasy: “The long-term fantasy is we walk up to you and you give us, say, $10 million and we'll completely allocate it for you’ across different media and ad types.”Microsoft CEO Steve Ballmer aims to have a $6 billion advertising agency reality: aQuantive’s Avenue A/Razorfish.

published May 22, 2007 by

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Google sweet talks its way to political power

Google sweet talks its way to political power

WELCOME TO THE GOOGLE CANDY BAR!Alright everybody gather 'roundThe Candy Man is hereWhat kind of candy do you wantSweet choc'lateChoc'late malted candyGum dropsAnything you wantYou've come to the right man'Cause I'm the Candy ManSammy Davis Jr.

published May 19, 2007 by

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Microsoft $6 billion punch to Google: aQuantive trumps DoubleClick?

Microsoft $6 billion punch to Google: aQuantive trumps DoubleClick?

NEWS FLASH: Microsoft to Acquire aQuantive, Inc; Company details plans to build Internet-wide advertising platform for advertisers, publishers and ad agencies.That is exactly how I learned the news while attending the Google CEO keynote this morning at the Personal Democracy Forum underway in downtown Manhattan, straight from a Lehman Brothers Investment Banker I happened to be sitting next to who graciously shared the alert via his Blackberry.

published May 18, 2007 by

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