Google paints $3.7 billion pretty picture

Google paints $3.7 billion pretty picture

Summary: Google Paints $3.6 Billion Pretty Picture

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TOPICS: Google
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Why is Google CEO Eric Schmidt so "ecstatic"? Pictures say 3.66 billion words!

Google's quarterly report to Wall Street ritual went as expected today: Business at Google continues to be very strong, very, very strong!

What's more, Schmidt is confident that there is more, much more to come, in Google's future:

The global growth of our core search and ads business and our focus on building our partnerships drove our strong results in the quarter. We continued to expand our worldwide footprint, adding important new partners and growing our platform to increase our ability to deliver targeted and measurable ads.

 

Google reported revenues of $3.66 billion for the quarter ended March 31, 2007, an increase of 63% compared to the first quarter of 2006 and an increase of 14% compared to the fourth quarter of 2006.

In the first quarter of 2007, traffic acquistion costs (TAC) totaled $1.13 billion, or 31% of advertising revenues. In terms of percentage of advertising revenues, TAC has been trending down.

TO WHAT DOES GOOGLE ATTRIBUTE ITS GREAT FORTUNES?

IS ALL WELL IN THE GOLDEN GOOGLE KINGDOM? NO! SEE:

GOOGLE UPHOLDS YOUTUBE COPYRIGHT INFRINGING BUSINESS MODEL

Topic: Google

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  • my observations

    - This indicating me that Google would put Yahoo out of business. and would become recognized monopoly.

    - Click fraud rate was 14.8 percent for Q1 2007 versus 13.7 percent for the same quarter in 2006. Click Forensics believes click fraud may be mirroring other kinds of online fraud, such as spam and phishing.

    - Google says "toolbar users search far more than non-toolbar users, international paid clicks remained constant (is it not growing?), Google's unified login across all its properties has made Google search customer start to use other Google services (you have one brand!), about to enter our seasonally slower summer growth period, The core business is driving out success, It let?s us take calculated risks"

    - Checkout still has to perform something. YouTube has 1B expenditure in the future, no data about the running cost.

    - R&D investment as usual very low, this indicates we are going to buy more.

    What is the next revenue product ? Google Reader?

    Kind rgrds
    saran
    saran945@...