All About Microsoft

The framework is designed to allow developers to integrate Web analytics into Silverlight applications. It will be able to track out-of-browser and offline applications, as well as support multiple analytics services from various third-party vendors, according to information on Microsoft’s Mix Web site. Scherotter provided a few more details about the Silverlight Analytics Framework on his blog this week.

“The process over these past seven months has been to reach out to as many of the analytics vendors and control vendors as we could and build an inclusive framework that supports all different types of analytics that are relevant to application designers and developers,” Scherotter blogged.

The new framework will support designers using Microsoft’s Expression Blend tool to build applications without coding, Scherotter said. It also will work with Microsoft’s SketchFlow tool and the Silverlight Media Framework.

Today, analytics for measuring the performance of a rich Internet app is often done after the fact, done incompletely or even not done at all. “Current ways to instrument applications are cumbersome, are focusing on instrumentation of Web pages and sometimes not appropriate to next generation interactive connected applications,” Microsoft officials said in a March 11 post on the Silverlight Team blog. The new open-source framework will allow developers to “instrument” their applications in a deeper and easier way, officials blogged.

Mix 10 will be a showcase for Silverlight, especially Silverlight 4, which is due to ship in the first half of 2010. Silverlight is one of the keys to Microsoft’s Windows Phone 7 developer pitch, which company officials also are slated to discuss at next week’s conference.

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Mary Jo has covered the tech industry for more than 25 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

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a useless product for another useless product

making it OSS won't full anyone.
Linux Geek

03/11/2010 04:15 PM
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OSS has never fulled anyone

too much drool on the keyboard today tard boy?

- Joe
JoeMama_z

(Edited: 03/11/2010 06:01 PM)
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So they're like your posts: useless.

Much like you.
Hallowed are the Ori

03/12/2010 04:54 AM
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"won't full anyone"? Oh, I see...

"wont fool anyone".

Yeah, you should know about that phrase...
John Zern

03/12/2010 06:17 PM
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I'll have to check it out...

love checking trends, another tool is always welcome. And the price is right....
JoeMama_z

(Edited: 03/11/2010 05:59 PM)
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RE: Microsoft readies open-source analytics framework for Silverlight

I can see a revolt brewing -- users are going to go ballistic to find out their their offline activities are being tracked too.

Anyone know what the progress is on Piwik? The developers were planning to submit Piwik to Microsoft's Web Application Gallery, but I haven't seen it approved.
activeanalytics

03/22/2010 01:21 PM
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Clear Privacy Policy

ActiveAnalytics,
Companies need to be smart about tracking user experiences and must have a clear privacy policies and stick to them. Whether the tracking data is immediate (online) or cached (offline) is immaterial.
Michael
synergist

03/23/2010 08:21 AM
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