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Microsoft rethinking its Response Point small-business phone strategy

By | May 6, 2009, 1:11pm PDT

Summary: Microsoft’s advertising units are just one of several that were affected heavily by the second wave of Microsoft layoffs announced on May 5. Response Point, Microsoft’s small-business phone team, also took a hit. Here’s what Microsoft is saying publicly about the future of Response Point.

Microsoft’s advertising units are just one of several that were affected heavily by the second wave of Microsoft layoffs announced on May 5. Response Point, Microsoft’s small-business phone team, also took a hit.

On the Mini-Microsoft blog, several anonymous posters made it sound as if Microsoft has killed the Response Point team and product. But a Microsoft spokesperson said this is not the case.

In response to my questions about the team and its fate, here is what Microsoft is saying:

“While the Response Point group was impacted by yesterday’s job eliminations, the comments in Mini are not correct.

- We will continue to support Response Point version 1.0. and the current OEMs, Service Providers and resellers that are selling it. Customers will continue to be supported through their OEMs.
- We will also continue to promote the product online and spotlight compatible 3rd party services and add-on products.
- The team is evaluating the strategy for the next version of the product and will continue to investigate the opportunity in the small business market.
- The Response Point team has not been moved to another division.”

(According to posts on Mini-Microsoft, the Response Point team was, most recently, part of the Startup Business Accelerator incubator under Sanjay Parthasarathy.  No official word so far on whether MSN Direct and the .Net Micros Framework, which posters on Mini also identified as Parthasarathy projects that got the axe, actually did.)

Last I heard, the Response Point team was hard at work on the next version of Response Point, code-named “Austin.” Based on this new information from Microsoft, it’s not clear when and if that release still will come to market.

Microsoft released Response Point 1.0 in October 2007. The product, which offered VOIP calling and a voice-activated user interface, is aimed at companies with one to 50 phones.  Response Point OEMs — including D-Link, Uniden, Quanta Computer and Aastra, bundle Microsoft’s Response Point software with their phone systems.

“Evaluating the strategy for the next version of the product” doesn’t mean Response Point is definitely going forward (since one option could be to discontinue it).  But that’s all Microsoft is saying publicly at the moment….

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Mary Jo has covered the tech industry for more than 25 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

Disclosure

Mary-Jo Foley

Freelance journalist/blogger Mary Jo Foley has nothing to disclose. WYSIWYG (what you see is what you get). I do not own Microsoft stock or stock in any of its partners or competitors. I have no business ventures that are sponsored by/funded by Microsoft or any of its partners or competitors.

Biography

Mary-Jo Foley

Mary Jo Foley has covered the tech industry for 25 years for a variety of publications, including ZDNet, eWeek and Baseline. She has kept close tabs on Microsoft strategy, products and technologies for the past 10 years. In the late 1990s, she penned the award-winning "At The Evil Empire" column for ZDNet, and more recently the Microsoft Watch blog for Ziff Davis.

Got a tip? Send her an email with your rants, rumors, tips and tattles. Confidentiality guaranteed.

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RE: Microsoft rethinking its Response Point small-business phone strategy
dfwekrwe16-24353587579288681881472754320686 Updated - 11th Nov
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Microsoft should cut the unnecessary
Gladiatorcn 6th May 2009
Why not? Every one does that in nowadays. They should cut off the free riders and buy some really compromising startups.
sad story for Microsoft. Can't get the act together for such an innovative product. Instead, they will put more resoruces on the bloated OCS.
Stick a fork in 'em, they're done. That was MS flack-speak for
we'll continue to honor our contractual obligations to people
who've paid us, and then we'll quietly let the product die
when those deals end.
0 Votes
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I was certain that Microsoft would continu to invest in this product. Personally, i find it too closed with its API.

Before offering this product to my customes, I waiting the version 2.
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RE: Microsoft rethinking its Response Point small-business phone strategy
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RE: Microsoft rethinking its Response Point small-business phone strategy
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