ie8 fix
madison

The Mobile Gadgeteer

Matthew Miller & Joel Evans

Back the Ultima: a sweet looking universal smartphone holder

By | February 3, 2012, 4:59am PST

Summary: Can the Ultima succeed where others usually break?

The website, KickStarter, is known for allowing designers to come up with a great product, and then raise money to help it go mainstream. It has birthed many amazing creations and its latest, the Ultima, is claiming to be the “world’s finest universal smartphone holder”.

That’s quite a claim, but if you watch the video below, you might start drinking the kool-aid. According to Nik Conomos, the company’s founder:

The most exciting feature about ‘Ultima’ is its intuitive holding mechanism. To open you press and hold the release button then place your phone in the holder and press in the sides till desired hold. Once you press in the holder it cannot be pushed backwards until the release button has been pressed, even if you use force it will not move backwards!

I’ve seen plenty of these holders in the past, but the mechanism that he’s talking about is always the first to fail. The holders are usually pretty inexpensive, so maybe the fact that he’s making this out of high grade aluminum will be the differentiator?

If you have an interest in seeing the Ultima come to market, make a pledge at KickStarter.com

Kick off your day with ZDNet's daily e-mail newsletter. It's the freshest tech news and opinion, served hot. Get it.

Topics

With more than a decade of mobile, Internet and wireless experience, Joel specializes in taking existing brands and technologies into the mobile and wireless space.

Disclosure

Joel Evans

Joel is a serial entrepreneur with his most recent business, CronkSoftware (cronksoftware.com), focusing on consulting and building games and applications for mobile devices. Joel has consulted for Microsoft’s Windows Mobile division and advises other companies on how to incorporate mobile into their existing brands and products. Joel purchases many of his devices and others are sent for review on a 30-day loaner basis and then returned to the supplier. If any devices are provided as “keeper” Joel will clearly disclose this in his reviews.

Biography

Joel Evans

With more than a decade of mobile, Internet and wireless experience, Joel specializes in taking existing brands, technologies and services into the mobile and wireless space. Joel is currently serving as the Managing Director of Cronk Software, Inc., a company he founded to offer full-service, end-to-end mobile strategy, design and development services.

Joel is the former founder and "Chief Geek" of Geek.com, a website praised by The New York Times, The Wall Street Journal, The Economist, and others as one of world's best sources of information for technology professionals and enthusiasts.

Joel also serves as a technology expert for a number of well-known publications and regularly advises corporations, analysts, journalists and bloggers on what the future of technology will bring. He brings decades of relationships with leading game publishers, online communities and publishers, along with both hardware and software product management and delivery expertise. Joel can be found online as "JoelGeek" and you can follow him on Twitter @JoelGeek.

4
Comments

Join the conversation!

Just In

Might want to look at the competition
broughman@... 7th Feb
http://www.kickstarter.com/projects/1689824368/capta-stick-it-lean-it-wrap-it-attach-it?ref=live

When it comes to pricing, for the capta with a flexible suction mount and a pu pad (like the capta pad but seperate) for only $30 dollars...think you might be out priced. oh and out designed.
They need to get Richard Garriott as a backer.
I'm unimpressed. They may have improved the strength of the ratcheting mechanism to increase durability and/or holding strength (hello Kmart, I'd like to talk about licensing some craftsman ratchet patents), but the extension (even with telescoping) is limited. There is no cabling control for power or wired audio output (sure its old school, but Bluetooth still doesn't work reliably for me) The suction only attachment is also limiting as window mounted site obstructions are illegal in many US states.

For the likely price (extrapolated from this marketing production value) I want a modular system with varying mounting options and built in cabling. My 5 year old GPS has this. It moves from my motorcycle and two 2 different cars in 2 different mounts easily and securely.

Admittedly my system is specific to one hardware model, but that doesn't stop me from wanting the same features in a universal mount.
$85? I have one that works equally as well. I paid less than a third of that price and it performs perfectly. In fact, the goose neck arm is far more flexible (sorry for the awful pun) accommodating even my windshield which due to the extreme depth of my dashboard is quite far away and is at a radical angle. I even have a quick release button. Again, $85?
0 Votes
+ -
http://www.kickstarter.com/projects/1689824368/capta-stick-it-lean-it-wrap-it-attach-it?ref=live

When it comes to pricing, for the capta with a flexible suction mount and a pu pad (like the capta pad but seperate) for only $30 dollars...think you might be out priced. oh and out designed.

Join the conversation!

Formatting +
BB Codes - Note: HTML is not supported in forums
  • [b] Bold [/b]
  • [i] Italic [/i]
  • [u] Underline [/u]
  • [s] Strikethrough [/s]
  • [q] "Quote" [/q]
  • [ol][*] 1. Ordered List [/ol]
  • [ul][*] · Unordered List [/ul]
  • [pre] Preformat [/pre]
  • [quote] "Blockquote" [/quote]
ie8 fix
ie8 fix

The best of ZDNet, delivered

ZDNet Newsletters

Get the best of ZDNet delivered straight to your inbox

Facebook Activity

White Papers, Webcasts, & Resources
ie8 fix
ie8 fix