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Matthew Miller & Joel Evans
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New iPad commercial modeled after classic Newton commercial

By | May 13, 2010, 12:01am PDT

Summary: Apple’s 3G version of the iPad is now available and Apple just released a new commercial that is modeled after one of their classic Newton ones. As a Newton owner, I found the commercials enjoyable and spot on.

Special Report: Apple iPad

The more I use my Apple iPad the more I enjoy it and continue to believe it is quite magical in many respects. I read about the new Apple iPad commercial (embedded below) over at TiPb and as a guy who still owns a fully functional Newtwon MessagePad 2100 I thought the new commercial modeled after the classic Newton commercial (also embedded below) was awesome and wanted to share them with you.

And here is the classic Apple Newton commercial to compare to the new iPad commercial.

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Topics

Commercial, Apple iPad, Apple Inc., Matthew Miller

Matthew Miller is an avid mobile device enthusiast who works during the day as a professional naval architect in Seattle.

Disclosure

Matthew Miller

Matthew is a professional naval architect by day and a mobile gadget freak at all other times. He purchases most of his devices and then sells them on eBay or Craigslist to buy more. Many other devices are sent for review on a 30-day loaner basis and then returned to the carrier or manufacturer. If any are provided as “keeper” or “long term loaner units” this will be clearly disclosed in his reviews.

Biography

Matthew Miller

Matthew Miller is an avid mobile device enthusiast who works during the day as a professional naval architect in Seattle. He is one of three hosts on the MobileTechRoundup podcast and runs the Nokia Experts website. Matthew started using mobile devices in 1997 with a US Robotics Pilot 1000 and has owned over 90 different devices running Palm, Linux, Symbian, Newton, BlackBerry, Mac OS X (iPhone), Google Android, and Windows Mobile operating systems. His current collection includes a Nokia N85, Nokia E71, Nokia 5800, Nokia N810, Apple iPhone, HTC Advantage, T-Mobile G1, Palm Treo Pro, HTC Fuze, MSI Wind, MacBook Pro, and many more, along with tons of accessories and classic devices like the Apple Newton MessagePad 2100 and Sony CLIE UX50. Matthew co-authored Master Visually Windows Mobile 2003, was a member of the Nokia Nseries Blogger relations program, and is a member of the invite-only Microsoft Mobius mobile device evangelist group. He can be found on various discussion forums under the user name of "palmsolo".

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WRONG!
Wolfie2K3 13th May 2010
@heathmaxie
I don't "hate" the iPad. It's definitely not for me. It lacks in SO many areas - it's a non-starter. I do, however, take issue with the advertising. To call something "magical" when it's nothing more than a fancy device that wants to be a laptop but falls FAR short, is way overkill for an ebook reader, it's dishonest.

Maybe after the shine's worn off and you run across a situation it can't solve easily, then you might understand.
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Matt... Put the Crackintosh pipe DOWN...!
Wolfie2K3 13th May 2010
Sheesh... Magical? Seriously... It's a piece of TECHNOLOGY. Nothing more. It wasn't made by elves or pixies or leprechauns or any other sort of 'magic folk'. It was made by Chinese wage slaves in a factory.

Given the iPad is basically a giant sized iPod Touch, it's been done before - by Apple.
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Many technologies have magical impact
Richard Flude 13th May 2010
You might have to walk away from windows to experience them.

Apple again having an impact. No surprise. Nice Ads, the Newton one takes me back.
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Magical impact...
Wolfie2K3 13th May 2010
@Richard Flude

Sure... If you've got some modern gizmo and you take it to some utterly backward corner of the world and run into a bunch of natives that have never seen anything like it - you might be able to get away with that sort of assessment.

But seriously... This is 2010. There aren't any corners like that left.
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RE: New iPad commercial modeled after classic Newton commercial
golf25radioman 13th May 2010
@Wolfie2K3 I disagree with your statement that the iPad is a giant sized iPod Touch. It is, IMHO, something all by itself. Not a laptop, and more than a smart phone. As with all technology, if it works for the user it is good. If it doesn't...well you get the idea.
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Er.. More than a smart phone..?
Wolfie2K3 13th May 2010
@golf25radioman

Really? Given the wi-fi model doesn't come with any sort of cellular at all and the 3G version is DATA ONLY - that statement is kinda silly, don't ya think? Especially given that you'd look rather funny holding one of them up to your ear...

I'm not disagreeing. Whatever floats your boat. I merely loathe the advertising spin Apple puts on their stuff.
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To all you Haters....
heathmaxie Updated - 13th May 2010
It is quite comical to here the haters saying things like..."Sheesh... Magical? Seriously... It's a piece of TECHNOLOGY. Nothing more. It wasn't made by elves or pixies or leprechauns or any other sort of 'magic folk'". These people are obviously Choosing to hate the product just because it is Apple. Apple really does have a "game changer" on there hands and regardless of what peole describe it as, it truly is a revolutionary device. Mine has not left my side since I picked it up (16gb Wi-Fi) and I rarely us a typical "Computer" anymore. Hate on it if you want, but it is here to stay. So go hold onto your windows machine and stroke its head to comfort it because in a couple years it will be irrelevent in the commercial sector. Slates are the future so you might as well jump on board now before your ship goes under.
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RE: New iPad commercial modeled after classic Newton commercial
Muttz 13th May 2010
@heathmaxie

I say, "Sheesh...Magical?" too. That doesn't make me an Apple hater. Sheesh, I own an iPhone. I like that it fits in my pocket. I don't need a giant one...

Neat toy, yes. Magical, no.

Maybe when it gets some USB ports...
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So when it gets USB it may be magical?
dave95. 13th May 2010
@OhKrud

But what if a user don't care about USB now and is just loving every bit of this device for what it is, now? Are they still not allowed to use the word magical? To express their own personal feelings on the device? happy
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RE: New iPad commercial modeled after classic Newton commercial
golf25radioman 13th May 2010
@OhKrud Possibly, since it has a dock, keyboard and digital camera connector a USB device/connector isn't that far away. Besides, with Wi-Fi & 3G, most file operations can be done via that on one's network.
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WRONG!
Wolfie2K3 13th May 2010
@heathmaxie
I don't "hate" the iPad. It's definitely not for me. It lacks in SO many areas - it's a non-starter. I do, however, take issue with the advertising. To call something "magical" when it's nothing more than a fancy device that wants to be a laptop but falls FAR short, is way overkill for an ebook reader, it's dishonest.

Maybe after the shine's worn off and you run across a situation it can't solve easily, then you might understand.
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Think the commercial was well done, and visual...
dave95. 13th May 2010
It says so much about the device in just a few seconds.

Now i'm not sure if the ads reminds me of the Droid commercials or if the Droid commercials reminds me of the Apple ads. "What is Newton/iPad" - "What is Droid"
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Reductio absurdum
DOSdays Updated - 13th May 2010
Yes, I agree the ipad is nothing more than a huge ipod Touch. Only an idiot would buy it.

It's like having a perfectly functional 14 inch LCD TV and wasting money buying a giant 42 inch LCD TV that does exactly the same thing. Who the heck would do that!!!! uhh oh.... Reductio absurdum
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RE: New iPad commercial modeled after classic Newton commercial
jeff.fostermedia@... 13th May 2010
That looks so evolutionary. Apple ought to acknowledge the comparison by adding ALL the good features of Newton (i.e. handwriting) and say it was ahead of its time. The iPad is a next Gen. computer, plan and simple.
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RE: New iPad commercial modeled after classic Newton commercial
jeff.fostermedia@... Updated - 13th May 2010
People, the iPad is not a phone. Its not intended to replace an iPhone! I have both and I traded my Macbook Pro for a desktop mac. When I'm done doing super serious work on my iMac, I pick up my iPad and read, draw, play, watch movies etc. When I have to run and just need my phone, I grab my iPhone. When I might have something to do important, I grab both. I iPad feels like a notebook or sketchbook, not a laptop. In a meeting or class, its far less intrusive than a laptop or goofy netbook. So to each its own. If Apple wanted to create an actual smaller laptop running Mac OS, they could do it. But they make great computers, this is not meant to do what a Macbook Pro does extremely well.

Its small, reliable and fun to use.

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