Regular reports on smartphone and mobile device sales are issued and are interesting to view. However, they are often missing information that makes the data a bit less informative. In the most recent Gartner report we finally see analysts including the largest Windows Mobile manufacturer, HTC, in their tables. Sales of smartphones have increased at a lower rate than in 2007, but were still quite strong considering that consumer spending has slowed in the U.S.
Nokia, of course, remains in the lead with a 47.5% worldwide market share in the second quarter of 2008, followed by RIM at 17.4%, HTC and Sharp at 4.1%. HTC usually ends up in the Others category and actually many of their devices are still in that category because the only HTC devices that are filed under HTC are those they self brand. All of the other devices they make for carriers end up in the Others category. It would be interesting to see where HTC really ends up when all of their devices are accounted for and I am sure they would be in at least 3rd by themselves and maybe even in 2nd. It is interesting to see that Apple doesn't appear in the top 5 worldwide as their sales dropped to 2.8%. They will most likely rise again when 3rd quarter sales are reported, due to the iPhone 3G availability.
When you take a look at the operating system, you see that Symbian (S60 and UIQ) was tops at 57.1 percent, followed by BlackBerry at 17.5%, and Windows Mobile at 12%.
RIM looks to have had the largest growth percentages in both devices and OS tables (the iPhone had the greatest increase in OS alone) and I think RIM will continue to grow as they expand further into the consumer market with the Bold and other new devices on the horizon. I am using my BlackBerry Curve more and more and know several friends who recently picked up Curves as well.