HP TouchPad special promotion just $299, business as usual for HP

HP TouchPad special promotion just $299, business as usual for HP

Summary: Does a special deal for the HP TouchPad indicate that sales are low? Not likely, it's probably just business as usual at HP.

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The tech world has been buzzing today over a couple of special promotions for the HP TouchPad that when combined, can get you a new device (16 GB Wi-Fi) for just $299. That's a cool $200 cheaper than I paid for mine just a few weeks ago. Am I angry that I paid more than this special price? Nope. This is just business as usual for HP.

This promotion is only good from Aug. 5 - 7 and consists of a $100 instant rebate from HP combined with a  FatWallet $100 coupon for Staples. The two discounts are accumulative and can be applied to either the 16GB or the 32GB models at Staples.

Tech sites have been quick to jump on this discount to proclaim that HP is not happy with low sales of the TouchPad, and thus the big discounts. My feeling is that is not the case at all and that this is simply business as usual for HP. I have been buying HP stuff and following the company for a long time, and this is often done to stimulate sales and conversation around a product. I remember getting $300 off a Tablet PC from HP a few years ago just weeks after it was launched. HP is likely just looking to move a lot of TouchPads, as is Staples, and I wouldn't read too much into this.

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Topics: Social Enterprise, Hewlett-Packard

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17 comments
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  • The market has spoken. Look for these not to sell well even at this price.

    webOS touchpad falls into the uninteresting bucket with playbook. HP if you want to establish yourself as a tablet player you better start talking up some W8 tablet plans.
    Johnny Vegas
  • The market has spoken. Look for these not to sell well even at this price.

    webOS touchpad falls into the uninteresting bucket with playbook. HP if you want to establish yourself as a tablet player you better start talking up some W8 tablet plans. webOS is a non-starter...
    Johnny Vegas
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    I got mine for $250 from a newly opened (they opened today only) Best Buy Mobile shop at local mall in St. Louis Metro. This includes $100 off from HP and $100 from Best Buy and also I didn't pay local taxes as today, tomorrow and day after are tax free. <img border="0" src="http://www.cnet.com/i/mb/emoticons/grin.gif" alt="grin">. Still I think $299 as good deal. Thanks to Matt Miller and @Aerowind for helping to decide WiFI vs. AT&T version of Touchpad.
    Ram U
    • RE: HP TouchPad special promotion just $299, business as usual for HP

      @Rama.NET Let me know what you think of it, I would love to hear your thoughts.
      JamesKendrick
      • RE: HP TouchPad special promotion just $299, business as usual for HP

        @JamesKendrick <br>Will do. <br>Update:<br>James, you are totally true. installing the patch really improved the touch response. Also the Web Browser is improved. Now I want HP to negotiate with Microsoft and release One Note and .NET Platform for WebOS, that would be a killer. I returned the first one within 2 days because it's touch response was so bad and now it is improved. I think HP is into something for long time. I also hope HP releases Win8 Slates. Some of the HP stuff are really cool like their original Jornadas (both Handheld and Pocket PC) some of their thin Desktops.
        Ram U
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    Zdnet Kendrick is correct here.. this is likely sop for HP. I bought a sweet HP laptop with the latest Intel quad core processor and upgraded memory off their website for minus $400 msrp and $250 less than Amazon using coupons and easy discounts.
    wldwst
  • I believe its a classic business move to clear out &quot;old&quot; stock.

    HP has already announced another upgraded TouchPad model which will soon debut. Instead of "business as usual", I believe its simply a method to clear out the original TouchPad stock before the updated models are introduced. Again, this is simply an example from "Business 101".

    What say you to this theory?
    kenosha77a
    • RE: HP TouchPad special promotion just $299, business as usual for HP

      @kenosha7777 Don't think do, the new model has 3G/4G and requires a carrier.
      JamesKendrick
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    Just went to staples got my 32Gig for $399. BTW without tax also since I work for a school. The only Bad thing is that they wanted me to pay $149 for protection plan which I thought was too much. I did not get it. Did I do the right thing?
    TrekinJenn
    • RE: HP TouchPad special promotion just $299, business as usual for HP

      @TrekinJenn simple answer dont buy a protection plan - get home insurance that covers your stuff out of the house - nearly all protection plans are a rip off - lets face it more than a year its gonna be obsolete anyway!
      cymru999
      • RE: HP TouchPad special promotion just $299, business as usual for HP

        @cymru999
        +1.
        Ram U
      • RE: HP TouchPad special promotion just $299, business as usual for HP

        @cymru999 I only purchase these for things that require a contract where replacing the item will be insanely expensive. If it goes below a certain price used I drop the insurance! I figure I am out like $40 by the time happens.
        slickjim
      • RE: HP TouchPad special promotion just $299, business as usual for HP

        @cymru999 Thanks for the info. Glad I made the right choice of not getting it. I have a $2500 gaming Laptop that I did not have to pay that much for protection.
        TrekinJenn
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    HP does this all the time - I recently locked in a 25% off coupon for a fully-loaded 210 Mini netbook bringing my total to just $404.

    That said, I still don't think a $300 slate can compete with a $300 netbook:

    http://lgponthemove.blogspot.com/2011/07/tech-tips-13-reasons-why-netbooks-trump.html
    lgpOnTheMove
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    Discounting a printer to $100 that you know you are going to sell ink for is one thing. Knocking a couple hundred off a laptop to save 25% is something else again. But knocking $200 off a $500 tablet is like nearly half off and there is no follow on business profit right e.g. no ink cartridges.

    How is this business as normal? And who really likes to have their shiny new lunch box they bought on launch day knocked down to nearly half off less than 5 weeks later???

    I'm sorry James but I think HP promised Staples, Office Depot et al that if they got onboard with the "Hard Launch" HP wouldn't leave them holding stock like Motorola did with the Xoom.

    It certainly worked around here. I just checked Stables and Office Depot and they're both stripped out now. Amazon and Best Buy are only doing $100 off and they both still have units on their hands.
    scotty1024
    • Kickstart

      The $200 off deal was probably miscommunication between HP and Staples. When they saw the reaction they probably said "what the heck. It's cheaper than buying a bunch of ads to kickstart this thing." They're probably losing money on every one, but if it starts the fire burning and gets some units in peoples hands to show off it will be worthwhile.

      Anyway it's working so far. The Internet is ablaze with articles and commentary. They made a big splash. Now HP knows better what the runaway price point is for this bit of tech, and can go back to engineering and design something that's profitable at that price point.
      symbolset
  • RE: HP TouchPad special promotion just $299, business as usual for HP

    Okay so, if other vendors do this, they must be failures! Your Tablet Manufacturer of Choice Does This and It Is Business As Usual!

    WOW, talk about spin! I post things and show articles about Apple's Channel Policies and you tell me I am spinning it, I guess we just have to consider the source.

    Oh and it isn't better than my Honeycomb 3.2 or my XOOM. =D
    slickjim