Canonical walks the talk with Launchpad release

Summary: It may not have the cash to push hardware through the channel, but Canonical walks the open source talk. Even at risk of its business health.

Say this about Canonical, Ubuntu's sponsor.

It may not have the cash to push hardware through the channel, but Canonical walks the open source talk.

Even at risk of its business health.

Its release of the source code for its Launchpad "forge" service under the GPL Affero license has our own Matt Asay asking, incredulously, whether it has just given away its business model.

No, Matt, it hasn't. It has just doubled-down on the open source process.

The creation of project hosting sites, colloquially called "forges" after Sourceforge, the original market leader, may be the most important service a project, or the company behind it, can offer customers and developers.

For companies like Appcelerator, the forge is the business. The company has combined its .com and .org sites into one, realizing that it's the nurturing of community that builds a company in the open source world.

Plain-vanilla hosting isn't good enough. You have to have forums, you have to have ways to reward those who participate in the forums and those who offer code. You have to be responsive, so users and developers feel they are part of a shared experience.

The business has grown even more competitive with both Google and Microsoft offering services to third-party developers. So what else can Launchpad bring to the party other than the opportunity to build its own code base?

There is no choice. It must get by with a little help from its friends.

And Canonical has a lot of friends. Its reputation is stellar. When Google, Yahoo and Microsoft decided to embrace the idea of a common tag to reduce duplicate content, the tag name they agreed on was canonical. When I questioned Canonical's size in June, the post drew 386 talkbacks.  (And no death threats either.)

The idea of open source business is that you make it on your reputation. Maybe that idea is flawed. Matt certainly believes it may be. And he may be right, for most companies.

But not for Canonical. Its name remains the gold standard in terms of corporate adherence to the open source ideal.

It has proven again that trust is not misplaced.

Topic: Open Source

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Talkback

10 comments
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  • OK. Now we're getting somewhere.

    Canonical/Ubuntu is nuclear fissionable material.

    It has mass, inertia, momentum and it is more symbolic than any other Distro of what drives open source Linux.

    To be fair though, I don't believe Ubuntu could have been as successful as it is without the support of the Debian community.

    May the Debian and Canonical communities and those of all other Distros continue their cooperative effort and prevail on behalf of Linux.

    Solidarity!

    Dietrich T. Schmitz
  • Canonical, what business model?

    As far as I am aware, Canonical does not have a business model. It does not exist to make profits, but to propgate Linux via Ubuntu, and other open source projects.

    The money comes from Mark Shuttleworth, who made a fortune in the last tech boom (bubble), and felt he should give something back.
    jorjitop
    • Canonical is a Business

      Canonical are a fully fledged business providing various services to organisations on a paid-for, profit basis. They might not be all that profitable at the moment but lets hope some more organisations see the benefit in throwing some support dollars the open source way. This will be good for the ICT market at large putting pressure on the heavy weights like Oracle, SAP, MS, etc.

      "Linux takes wisdom, foresight and guts!" Quote compliments of Mike Kovacevich.
      Ubuntu Warrior
    • Canonical, what business model?

      This "business model" is bad for the industry. Various companies host various things in a philanthropic fashion, but companies need a revenue stream of some sort to survive and prosper.

      Maybe Sun would still exist as a separate entity if it hadn't given away premier content.

      Shuttleworth's money can only last so long, and the lack of a revenue stream prevents competition from forming in sustainable organizations.

      It's hard to compete with free.
      It's hard to find any reason to want to compete against a free product, if you need to make money to live.

      I like Ubuntu. It is easily the most polished deliverable, and the only one that I have offered in replacement of Windows for an average user.

      I just hope that the availability of it doesn't hinge on the whims of one man, and his supply of cash.

      Craig McCaw ran out of money in his philanthropic effort to save Keiko.
      ClarenceD
  • Not necessarily an homage to Canonical, Dana

    If something is canonical it is the authoritative or established way of doing something. This is doubly true in hacker-speak. I could see one thing being entirely unrelated to the other, and not having anything whatever to do with the company (try to imagine Microsoft agreeing to usage of a term that refers to one of its rivals; that's a funny picture).
    heres_johnny
  • I think you put it correctly.

    "No, Matt, it hasn?t. It has just doubled-down on the open source process."

    This is absolutely correct. It's a serious gamble, with high risk, and questionable returns.
    Spiritusindomit@...
  • RE: Canonical walks the talk with Launchpad release

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  • RE: Canonical walks the talk with Launchpad release

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