Memes can explain why Instagram is worth a billion dollars
Next time you're looking to invest in an app, you'd do well to consult an evolutionary biologist...
Post-PC Developments
Matt Baxter-Reynolds blogs on the changing face of software development in a post-PC world.
Matt Baxter-Reynolds
Matt Baxter-Reynolds is a mobile software development consultant and technology sociologist based in the UK. His next book, "Death of the PC" is out in September.
Latest Posts
The Mailbag: What you said about '90 percent of users hating Windows 8'
48 hours ago I published a piece about the mistakes I felt Microsoft had made with Windows 8 design. You replied in your droves. Here's a summary of what you shared...
Start8 and ModernMix -- Windows 8's last, best hope for normality on the desktop
The users are revolting — it turns out that the mainstream market doesn't get (or want to get) Windows 8's clever new way of working. It's OK though, you can just undo it...
Will 90 percent of users always hate Windows 8?
Windows 8 doesn't exactly seem to be setting the world alight. Perhaps the requirement that indifferent users have to sit down and learn their way around something new is causing problems...
Google Glass is "Lifelogging v1"
Concerns about privacy and an uneasiness about Google's power is making Glass seem awkward. But it could validate the idea of lifelogging...
Death of a fanboi salesman
Our industry is changing to one that behaves more like the academic world. There's no place for allies and fanbois any more. Finally!
Why can't I learn to love Windows Phone?
In late-2011 I tried Windows Phone. I didn't like it. I've just tried Windows Phone again. I still don't like it, but I do have a better idea as to why...
Giving up the file system with Google Docs (or Office Web Apps)
I've been doing more and more work in Google Docs, and I love it. I think you might love it too...
In defense of the Chromebook Pixel
Nothing about Google's Chromebook Pixel makes sense. Maybe that's intentional...
Find the McDonald's/Burger King hack funny? Just imagine full-blown corporate cyberwar
At the time, I thought what happened to Burger King on Twitter yesterday was pretty funny. But do we need to think about what behavior we're condoning?