Mitch Ratcliffe

Mitch Ratcliffe is a veteran journalist, media executive and entrepreneur. He was editor of the ground-breaking Digital Media newsletter in the 1990s and a frequent contributor to ZDNet over the years. He led development of the first Web audio/video news network at ON24, sat on the board of Electric Classifieds Inc. and Match.com, and worked as an investment banker. A dedicated "portfolio career" worker, Mitch is co-founder and Chief Scientist of BuzzLogic LLC, a social network analytics and marketing communications platform developer, and works with Audible Inc. on its podcasting service, among other projects detailed <a href="http://www.ratcliffe.com/ disclosure.htm">here</a>. </p>

Latest Posts

Social design advice for Starbucks

Social design advice for Starbucks

Starbucks announced today it will begin a daily "Good Sheet" of news about politics, health care and other issues that it will distribute in its stores as a way to start conversations. According to a Starbucks executive quoted by The Motley Fool, the company is looking for "conversation starters.

published September 8, 2008 by

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A virus in our genes, think about that....

A virus in our genes, think about that....

Really fascinating news: Virus is passed from parent to child in the DNA. Researchers found that roseola, an infection that everyone apparently gets but only 20 percent of children develop the characteristic rash that gives it its name, is actually in our DNA.

published September 3, 2008 by

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Cerf's call for simple pricing: Net Neutrality all over again

Cerf's call for simple pricing: Net Neutrality all over again

Vint Cerf, one of the co-inventors of the underlying technology that makes the Web work, now Google's Internet evangelist, has issued a call for throughput-based pricing by ISPs. This in response to the Comcast ruling by the FCC, which ordered the cable carrier to stop interfering with certain kinds of traffic, including P2P application data.

published August 5, 2008 by

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Kindle, Sony and eBook readers: How many a month?

Kindle, Sony and eBook readers: How many a month?

I'm doing a bit of research on the question of ebooks and the appropriate formats to use in publishing some research and archival content I have. Do you have an Amazon Kindle, Sony Portable Reader or another favorite eBook format (Please add your comments on devices and formats in TalkBack)?

published August 4, 2008 by

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TeachStreet: Starting something big in lots of little places

TeachStreet: Starting something big in lots of little places

TeachStreet's launch of a Portland, Oregon, version of its teacher-student connection services has a lot to teach us about the evolution of Web services. The service, which lets students search for local teachers and teachers to offer classes to local and national student audiences, is where education is going: Toward increasingly customized one-on-one learning.

published August 4, 2008 by

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Google goes investing

Google goes investing

The news that Google is close to launching its own venture capital fund may raise a lot of hopes, but the history of corporate investment isn't fantastic and comes with a heavy price for portfolio companies that win a corporate sweepstakes. It also tells a lot about Google's own sense of its ability to innovate from the inside—that doesn't mean they don't think they can innovate, but that it may be more strategically advantageous to do it from the outside.

published July 31, 2008 by

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Amanda Chapel, aka "Strumpette," needs some tough love

Amanda Chapel, aka "Strumpette," needs some tough love

I had a strange Twitter back-and-forth with "Amanda Chapel," the pseudonymous authors of a PR blog called "Strumpette," about the nature of the hacker ethic. I personally don't think the hacker ethic is very effective as a counterpoint to the system of intellectual property it decries, because hackers seem intent on getting rich one way or the other.

published July 14, 2008 by

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Check out the bionic neck

Check out the bionic neck

I've told you about my disc replacement surgery, but I've never shown you. Here's an X-ray from my most recent follow-up appointment with the doctor who did the surgery.

published July 9, 2008 by

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Demographics forging a new Net market: It's not your kids' Web

Demographics forging a new Net market: It's not your kids' Web

It's easy and fashionable to talk about "digital natives" that have grown up online, but the demographics of the United States are shifting radically to the grey and Web services developers should heed that news and make changes in their products and plans as a result. Old coots, like me, may hold the key to your future.

published July 7, 2008 by

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