A bewildering choice confronts ISVs pondering which platform to use as they start to roll out SaaS offerings to respond to growing market demand for cloud offerings. Here are some pointers to help make that choice.
Software as Services
In the best-informed blog on software-as-a-service and on-demand business applications, Phil Wainewright cuts through the vendor spin, analyzes the trends to watch and adds his thought-provoking insig
Since 1998, Phil Wainewright has been a thought leader in cloud computing as a blogger, analyst and consultant. He founded pioneering website ASPnews.com, and later Loosely Coupled, which covered enterprise adoption of web services and SOA. As CEO of strategic consulting group Procullux Ventures, he has developed an evaluation framework to help ISVs and enterprises select cloud platforms, and advises US and European vendors on messaging, positioning and go-to-market. His newest role as an industry advocate is vice-president of EuroCloud.
It seems ChromeOS is the latest in a long line of network clients designed for use by all those workers that don't need full computer functionality. Unfortunately, those imaginary swathes simply don't exist.
A true cloud has all four of these defining components. Most definitions get it wrong because they focus on just one or two of these components instead of looking at the whole picture.
An acquisition today illustrates how SaaS itself is being transformed by the cloud's ability as a platform to deliver other components alongside software, such as content, on-demand labor and professional services.
Every time there's a Twitter hack, every time there's a Google privacy snafu, it hurts the credibility of cloud providers that are trying to build the confidence of the business world and the public at large.
Want examples of businesses being transformed by the cloud? Look no further than the non-for-profit sector, where fundraising and management practices are undergoing massive changes.
Vendors should focus more on promoting the business benefits of cloud. We should not be spending all of our time on the defensive, letting objections about security, reliability and governance dominate the conversation.
Cloud integrator Appirio has packaged up all its experience of engineering the plumbing between cloud applications and, with the launch of CloudWorks, is now offering that plumbing as a service, on the same ready-to-run, pay-as-you-go terms as the applications themselves
Microsoft's next browser, released in beta today, treats websites as applications. By moving the focus of activity up off the desktop into the browser, IE9 concedes the supremacy of cloud computing.
Social networks are 800lb gorillas trampling all over the sensibilities of their users as they get bigger, and the crowd is letting them get away with it.
SaaS buyers shouldn't settle for the limited horizons of single-tenancy. Multi-tenancy is the ideal architecture to make the most of the cloud environment, because it continually evolves to keep pace with the collective demands of its tenants.
If you believe the private cloud vendor spin that simply by including certain features in common you'll capture all the advantages of cloud computing, you're making the same mistake that enterprises made in the 1980s when they invested in DEC Rainbow PCs and IBM PS/2 Microchannel.
T-Mobile was that close to getting a glowing endorsement from me this year, but instead it cheated itself out of over $100 in data roaming revenue and left me sloping off on my vacation to the Internet cafe instead of joining the kids by the pool.
A French startup is helping enterprises migrate from Lotus Notes to the cloud by adding process integration to Google Apps.
Does cloud skepticism have a champion who can rally the forces of fear, uncertainty and doubt against the onward march of cloud computing? Or is resistance futile?