Joe McKendrick

Joe McKendrick is an author, consultant and speaker specializing in trends and developments shaping the technology industry.

Latest Posts

Cash cows or cash mice?

Little things add up. A former boss and mentor told me early on that while it's important totake good care of your organization's cash cow, don't ignore all those "cash mice" running around that may bring in just as much revenue, albeit more incrementally.

February 3, 2005 by


Software as service

In a new opinion piece, Ray Lane,former president of Oracle and now a venture capitalist, offers a compelling vision of software as service.He defines thisconcept in terms of "tying supplier revenue to a business outcome: the supplier sees the client's end result, measures its success, and receives revenue based on the results achieved.

February 2, 2005 by Britton Manasco


Three recommendations for de-bloating XML

One of the major issues we've been exploring since the inception of this blog has been the growing threat to system performance resulting from the processing of bloated XML files. The bottlenecks occur occurs when a user or application is handling large binary files.

February 2, 2005 by


Move about the cabin

David Stodder, editor of Intelligent Enterprise, offers an interesting (and much appreciated on my part) spin on what Web services is all about. While acknowledging that SOA represents an important leap in the integration world, he takes it further to put emphasis on the new "knowledge products" that are now being created.

February 1, 2005 by Britton Manasco


He should have used a Tablet PC

Does Microsoft really eat its own dogfood? A doodled sheet of paper left behind at last week's World Economic Forum in Davos, Switzerland was thought to be notes left by UK Prime Minister Tony Blair -- which British newspapers subjected to handwriting analysis.

February 1, 2005 by