Swarm Mobile uses Apple's iBeacon messaging approach to help boutiques and stores measure foot traffic against actual transactions.
Small Business Matters
Long-time small-business advocate Heather Clancy translates the latest SMB trends -- from e-commerce technologies to cost-effective applications, hardware, collaboration tools and cloud services that improve SMB efficiency.
Heather Clancy is an award-winning business journalist specializing in transformative technology and innovation
The service helps SMBs prioritize leads based on social signals and other industry developments.
It was a busy spring, with new cloud-delivered platforms from Pose, Vend and LightSpeed to name just three.
New partnership is aimed at helping small companies use existing customer data to refine campaigns and prospecting.
Coming soon: more insights to help small companies manage local commerce across multiple locations.
Two big differentiators for Flint Mobile: its no-extra-hardware approach to reading cards and a per-transaction fee structure that doesn't penalize low-volume users.
New features in the cloud customer service application include the ability to create individualized consoles, plus additional APIs for integrating data from other apps.
New reporting capabilities enable midsize businesses to examine transactions, budget entries and other operational measures in far greater detail.
New features simplify setup and administration of multiple access points from a single interface.
The company's flagship technology enables business teams to analyze data from multiple applications and cloud services.