iContact service allows direct publishing and analytics tracking for Facebook and Twitter accounts, along with core email marketing campaigns.
Small Business Matters
Long-time small-business advocate Heather Clancy translates the latest SMB trends -- from e-commerce technologies to cost-effective applications, hardware, collaboration tools and cloud services.
Heather Clancy is an award-winning business journalist specializing in transformative technology and innovation. Her articles have appeared in Entrepreneur, Fortune Small Business, The International Herald Tribune and The New York Times. In a past corporate life, Heather was editor of Computer Reseller News. She started her journalism life as a business writer with United Press International in New York. She holds a B.A. in English literature from McGill University in Montreal, Quebec, and has a thing for Lewis Carroll.
The cloud-based eConcierge service alerts IT or office managers when it is time to replenish suppliers or call for service.
AisleBuyer's mobile application lets retailers create shopping applications that can be used on iPhones or Android smartphones and tablets.
Approximately 45 percent of U.S. small businesses using the cloud reported that the cost reductions were non-existent but there were other operational benefits.
Mobile payments and virtual checks are initial focus for two entrepreneurs who were looking for ways to help scale their own food-service operation.
The solution enables LaVan & Neidenberg handle a significant increased number of disability claims for veterans, while speeding the filing time by 66 percent.
The FiddleFly service, delivered through Web design and marketing affiliates, helps small businesses optimize their Web sites for mobile visitors.
Avira Endpoint Security offers 15-month coverage for three users starting at $148.65.
More than 20 percent of small-business owners plan a 2012 increase in money for marketing aimed at mobile devices, compared with just 2 percent in 2009.
Survey Builder is free if you want to run polls against your company's own list of responses; pricing varies for access to prescreened respondents.
NetSecure's Kudos payment kit retails for less than $100; transactions cost the merchant 2.7 percent plus 20 cents per transaction.
Research firm comScore predicts e-commerce surge of 15 percent for the 2011 holiday season as consumers shun crowded malls in favor of convenience and potentially lower prices.
Mobile technology developer Cellit offers several platforms that help small businesses run mobile marketing campaigns starting at $49 per month.
Can your Web site handle the demands of a visitor or transaction spike? Here are some suggestions for getting the planning started.
Approximately one in four small businesses has invested in server virtualization. Is your organization ready to make the leap?