Two separate surveys about SMB social-media strategies point up ongoing angst over how much time should be invested participating in social platforms.
Small Business Matters
ZDNet covers the latest SMB trends -- from e-commerce technologies to cost-effective applications, hardware, collaboration tools and cloud services.
Natalie Gagliordi is a staff writer for CBS Interactive based in Louisville, Kentucky, covering business technology for ZDNet. She previously worked as the editor of Kiosk Marketplace, an online B2B trade publication that focused on interactive self-service technology, while also contributing to additional websites that covered retail technology, digital signage hardware and mobile payment trends. Natalie attended George Washington University, where she studied communication sciences, and also the University of South Florida, where she received a B.A. in News-Editorial Journalism.
The latest SMB security awareness research from Symantec suggests that while more than half of businesses are up on the latest threats, they aren't protecting themselves against them.
Payment options have also been expanded for online retailers.
The Prezi application, now used by more than 5 million people, allows presenters to zoom into images at random for more detail as they give their presentations.
The AFINGO platform supports a social network of "curated" production resources appropriate for small or midsize companies in the fashion industry.
Mobile application converts PowerPoint and other presentation formats into a form that can be more easily navigated on the popular tablet computer.
It used to be that notebook design was inspired by desktop systems innovation. Now, however, that equation has been reversed.
Export Now will work with e-commerce giant Alibaba to list U.S. companies' products on two sites focused on online Chinese consumers.
Within four years, more than 50 percent of e-commerce sales could be initiated via mobile devices and social networks.
New research from CompTIA suggests that almost half of businesses were able to cut IT expenses at least 25 percent by shifting some to some managed services relationships.
Companies that included an online sales component from early on were bigger, on average, than those businesses that stuck strictly to 'real world' sales activities.
Payroll preparation and tax filing service can be accessed from within the small-business owners online banking site.
Solution will let smaller companies deploy virtual desktop infrastructure more quickly; works with hypervisors from Citrix, Microsoft and VMware.
Even if the idea of supporting employee-owned smartphones, tablets and notebooks is a pipedream, it will alter how your organization approaches mobile technology.
By entering financials and strategy assumptions, managers can get pointers about whether they are taking their company in the right (investor-ready) direction.