Google India is reducing the prices for Google Apps to attract smaller businesses in what appears to be a response to Microsoft's marketing blitzkrieg for its Office 365 product.
The small means big business in India. Abhishek Baxi talks shop about what matters to India's small and midsize enterprises.
Abhishek Baxi is an independent digital consultant and a freelance technology columnist based in India. He writes on consumer technology and trends for several leading print and online publications.
The annual Great Indian Developer Summit has come a long way in the last five years, serving as a vendor-neutral platform that differentiates itself from vendor-led conferences and tradeshows.
New Officejet printers that balance features and affordability are aimed at helping Indian companies lower their running costs and greatly increase productivity, as HP seeks to broaden its Inkjet portfolio in the country.
Non-technical employees in India lose 7.6 hours of productivity per week managing IT, incidentally, the highest productivity loss of all countries surveyed. Microsoft would like them to think that Office 365 is the solution.
When Panasonic unveiled new ruggedized mobile computing devices for the Indian enterprise market, I wondered if SMBs would be interested in such devices.
With BlackBerry Enterprise Service 10, the company wants to be the vendor companies think of in terms of mobility management, including enterprises that deploy Android and iOS devices.
The Indian location-based service platform runs on a variety of channels including SMS, and believes its offline connect capability with merchants will help it become a unique hyper local commerce platform.
Indian company believes the time is right to bring search and social tools together for the academic community, making it easier for them to discover content and collaborate.
Mobile apps are forming an important element of consumer mobile behavior. World over, apps are driving the mobile ecosystem and India is leading this app-ification change.
Small and midsize businesses are increasingly leveraging the Internet to generate more qualified leads and sales, and Google AdWords is doing well to grab its share of that digital advertising pie.