Adobe Systems intends to target India's small and midsize businesses, which would prefer a more cost-effective access to the vendor's otherwise costly software.
The small means big business in India. Abhishek Baxi talks shop about what matters to India's small and midsize enterprises.
Abhishek Baxi is an independent digital consultant and a freelance technology columnist based in India. He writes on consumer technology and trends for several leading print and online publications.
Smartphone shipments in India reached a record high in 2012, powered by local vendors offering low-end smartphones.
Global provider of tech support offers its service for both SMBs and consumers in India as a cost-effective alternative to incident-based services.
Having announced the general availability of Office 365 for businesses in India, Microsoft is hoping to see adoption among small and midsize businesses grow alongside larger enterprises.
The program allows customers to walk through, explore, and take a closer look at a business premise, giving Indian businesses the ability to provide virtual tours inside the offices through interactive 360-degree imagery.
For India's e-commerce industry, the times they are a-changin’. While the penetration of e-commerce is low, it is growing at a fast rate with a large number of new entrants, reaching an inflection point.
The ezeClick service provides American Express card members an easy and fast method to complete their online purchases. Would faster checkouts and higher engagement mean more business for merchants?
Rise of digital photography and opportunities around such content have led to an increase in associated online services in India. The cost and efficiency advantage beats traditional photo studios and labs hands down.
Brand marketers in India are building deeper relationships with their customers and driving word of mouth at scale. Facebook, in recent past, has been continually evolving as a medium, and so are the opportunities for businesses.
Indian firms considering a move to the cloud are choosing the Microsoft service over rival Google Apps. Adoption is not only strong among enterprise customers, a majority are also small and midsize businesses.