Software markets are very fluid. A vendor that had a major competitive differentiator can suddenly find itself needing another. How many payroll service providers have morphed from being a major HR BPO provider to a solutions firm with BPaaS and options for global payroll in 110 countries? Will they need more?
Software & Services Safari
Many writers explore just one tech sector. Brian looks at the entire tech ecosystem to better understand the often conflicted relationships between software vendors, integrators, outsourcers and more.
Brian is currently CEO of TechVentive, a strategy consultancy serving technology providers and other firms. He is also a research analyst with Vital Analysis.
TALX/Equifax - This is not your typical payroll or talent management software vendor. Here's a company that's gone from phone technology to becoming an information powerhouse.
Selling technology is different today. The buyer expects a different, more informed seller - a seller that knows their business, industry and the problems ailing them. They also want a seller that asks insightful questions. If you're still asking "So, what's keeping you awake at night" to your prospects, they're probably not loving you. Here's part II of my interview with Mark Galloway of OppSource.
If you still think functions and features are the only way to sell technology, think again. With so many buyers doing their own Internet-based homework, buyers are defining the way you must sell. Hear Mark Galloway of OppSource and his perspective on the changing technology sales world.
Clearly, one group of companies will get tremendous value out of analytic technologies. These firms are more nimble, more cosmopolitan and, most importantly, able to change (at scale, too). This concludes this 3-part series.
Part 2 of 3 - How tough will it be to get value out of analytics? For some firms, it will be grim. Great insights are only going to be helpful to firms that can change.
A recent Analytics event left me pondering if this great technology will be wasted on some firms. This three part series looks at who will/won't benefit from analytics, social media and other technology.
You can predict what one vendor will say about another - just look at where each is in their evolution. Trash talk happens all the time in the tech space. See the game plan unfold before you in this satire post. Enjoy...
Plex Online, a poster-child for cloud ERP, has been sold to Francisco Partners. What does this mean for customers, competitors and others?
Part 3 - NetSuite made a significant number of product announcements at its recent SuiteWorld event. It's the volume and speed of their R&D group that other vendors should note.