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Will Wall Street Hurt SIs and Outsourcers?

By | September 22, 2008, 9:04am PDT

Summary: Importance of Financial Services to the Consulting & Outsourcing Industry While consultants and systems integrators have some enviable margins, these firms don’t always make huge profits as they employ expensive resources who aren’t always chargeable. In fact, these firms can be quite vulnerable to minor economic swings or the loss of a key client. Market research [...]

Importance of Financial Services to the Consulting & Outsourcing Industry

While consultants and systems integrators have some enviable margins, these firms don’t always make huge profits as they employ expensive resources who aren’t always chargeable. In fact, these firms can be quite vulnerable to minor economic swings or the loss of a key client.

Market research firms and investors have been grilling the management teams of leading systems integrators, consultants and outsourcers re: their exposure to financial services firms. Why is this such a concern?

Let’s look at the numbers. The average consultant should be 70+% chargeable. Most firms bill at 2.5 – 3X a person’s payroll cost. Assuming a 2080 work year, the person would be chargeable approximately 1456 hours. Assume this person earns $100,000 annually and bills out at $200/hour. This person generates $291,200 in revenue. Once salaries ($100K), benefits ($30K), vacation/holiday pay ($16K) and SG&A costs (i.e., sales commissions and salaries, administrative time, training time, office space, internal IT costs, etc.) of $90K are added in, this person is generating a $55,200 net margin.

But assume this person’s chargeability drops to 60%. All of the costs remain the same but the chargeable revenue diminishes to $249,600 and net margin plummets to only $13,600 – a 75% reduction. Large firms can support a few people experiencing diminished chargeability but even a modest reduction in chargeability can dramatically impact the financial statements of a services firm. This is why investors care so much about the impact of Wall Street banking failures on IT services firms.

Wachovia Capital this week produced a great table that examined the vulnerability of Accenture, BearingPoint, CIBER, Cognizant, Diamond, ExlService, Genpact, Infosys, Sapient, Syntel, Wipro and WNS on revenue from Lehman Bros., Merrill Lynch, AIG and Washington Mutual. This table was in their IT/BPO Services Weekly Monitor of 09/18/2008.

The table is reassuring as it shows that most of these firms have little or no exposure to the four financial services firms listed. However, the more distressing number was the percentage of fees associated with the BFSI vertical (banking, financial services and insurance). This ranged from a low of 5% (BearingPoint) to a high of 74% (Syntel). The average exposure was approximately 35%.

That represents a sizable dependency on a vertical with a large IT base. If the current softness continues in the BFSI space, systems integrators, consultants and outsourcers will feel pain. Who will get hurt and who will do alright?

The big winners in all this insanity on Wall Street will likely be:
- lawyers
- accountants
- merger/acquisition consultants
- restructuring consultants

The losers will likely be:
- conventional systems integrators
- offshore application developers
- other service providers providing short-term or discretionary services

BPO (Business Process Outsourcers) and ITO (IT Outsourcing) firms may face some contraction in business as some clients may disappear outright (through business failure) or via acquisition. The surviving contracts will likely remain although some firms will no doubt shrink materially in size and the amount of processing provided by thier service firms will diminish.

Market watchers are correct to focus on this space and it will have an impact on a large number of service firms.

Service firms might seriously want to revisit their risk profiles, diversification strategies and alternative revenue sources for the next few years. This could get rocky…..

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Brian is currently CEO of TechVentive, a strategy consultancy serving technology providers and other firms. He is also a research analyst with Vital Analysis.

Disclosure

Brian Sommer

I am co-owner of TechVentive, Inc. The company has been engaged on numerous consulting engagements, often for technology firms, service firms and litigators. As a general rule, I do not write about current clients of TechVentive. Should that occur, I will note this in blogs. Readers should assume that I have had client relationships with many ERP and other technology providers. Some of these relationships may be quite small and short-lived while others more significant. One of TechVentive's business units publishes research reports about technology providers. As a result, this business receives small amounts of revenues from a wide variety of software firms, software buyers and others when they purchase copies of reports. Some firms do secure reprint rights to these reports. None of these purchases, individually, represents a significant amount of total revenue for me and the nature of it is hard to predict where it will come from. I also provide some marketing strategy and/or market segmentation work for software firms as I have developed a unique database that segments the largest 4000+ technology buyers in the world. Many technology firms periodically engage me for unique views into this database for future marketing campaigns. I do not blog about these efforts and do not blog about client firms while they are active clients unless some pressing news story erupts. If that event occurs, I will indicate any perceived or real conflict of interest. Occasionally, I will develop unique intellectual property pieces for technology or service providers. If I should blog about a vendor with whom I have recently developed a special information product, I will note this in a blog to avoid any appearance, real or unintended, of bias. For the most part, I have no investments in technology firms. While I've been offered friends and family stock and other inducements in the past, I have steadfastly refused these. I used to be a partner with Andersen Consulting and had no ownership stake in the firm for many years. I frequently refer to this in my blogs and do not hide my prior association with the company. I did purchase a few shares of Accenture and Cognizant stock in late - 2008. I have sold some of those positions in late 2009. Readers should assume that most software conferences that I write about involved some measure of fees waived and/or travel reimbursement. I do not charge vendors to attend these events nor will I accept payment for same. I do get reimbursed for many speaking engagements. I generally note at the end of blogs whether the vendor reimbursed me for travel expenses. Generally, this includes airfare and hotel. I do not request, receive nor accept travel perks such as first class airfare.

Biography

Brian Sommer

Brian is in a unique position to diagnosis the winners and the losers in technology and services. He was the longest running (10 years) and most senior director of Andersen Consulting's (now Accenture's) global Software Intelligence unit - a position that required him to pick the best possible software solutions for hundreds of clients globally. He advised the firm on ERP software market forecasts and helped establish manpower planning estimates by vendor for deployment globally.

Brian continues to remain close to technology buyers and sellers. When he left Andersen Consulting, he co-created a dot-com with blogger and former arch-enemy at Price Waterhouse, Vinnie Mirchandani. That firm helped broker efficient services contracts between software buyers and systems integrators. Since then, he's created TechVentive, Inc. - a company that helps technology firms better understand their markets - and Vital Analysis - the research and publishing arm of TechVentive.

Brian still travels the world and publishes an impressive number of articles, research reports and blog posts annually to help software and services buyers make better business decisions. He can be reached at: brian @ vitalanalysis.com

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redgreen_fan@... 23rd Sep 2008
I think you are correct, that is the core SI. I also think as companies look to trim costs they are going to knock down the doors of IT outsourcers.
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Denis Pitcher 22nd Sep 2008
I would have thought mergers and buyouts would lead to more of a need for systems integrators in the long term rather than less.

Do you have a link to the report you mention?
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redgreen_fan@... 23rd Sep 2008
I think you are correct, that is the core SI. I also think as companies look to trim costs they are going to knock down the doors of IT outsourcers.

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