Marshall over on TechCrunch has the scoop that Scrybe, an organizer application that offers online/offline sychronization, launched today. Scrybe made waves as a result of a very viral video demoing the features. Since the demo hit the scene, bloggers and a lot of the people that I talk to in the Rich Internet Application space have been abuzz about how impressive the application looks and how groundbreaking it is (for a good sample, check out Scrybe's front page). I'm still waiting for an account, but if the YouTube demo is any indication, this is going to make a big splash and set a new bar for what people expect from web applications. It's also a great Rich Internet Application showcase.
As Marshall notes, somewhat humorously, Scrybe is done in Flash. Aside from the technology and the attention to detail, people across the blogosphere were struck by how great the application looked. People were enamored with the application because it was technologically revolutionary and it looked like a great user experience. Part of the reason it was able to achieve a great user experience is because it wasn't restricted by a browser.
People are starting to get it - Rich Internet Applications enable a new kind of experience for users. One that transcends both the web and the desktop by creating the next evolution. You don't want to have to worry about whether you are online or offline, you just want your data and you want to get to work. RIAs like Scrybe give you that functionality wrapped in a very sophisticated user experience. As a business, if you can give your users that kind of flexibility, you've already won half the battle.