Facebook's Leet Speak translates Female to Sandwich Maker

Facebook's Leet Speak translates Female to Sandwich Maker

Summary: Facebook's Leet Speak language translation makes female gender into internet insult sandwich maker.

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Some women will have an insulting discovery when they change their language on Facebook to "Leet Speak."

Facebook translates female gender into "sandwich maker."

The same thing happened to me when I made the switch just now. I guess if us girls want 1337, we have to pay a price.

UPDATE: Wednesday 01.04.12 1PM PST - the issue has not been fixed, despite comments claiming it has.

Facebook may claim this is a "crowdsourced translation" error but no one knows how long the gender-based humiliation has been in implementation.

Facebook has had Leet as a language since 2008.

Any woman on Facebook that changes her language to Leet Speak right now will have her gender made into sandwich maker - it appears that 'the internet language' delivers the universal internet insult to all women.

From January 3:

Leet speak (or "1337") is an alternative alphabet used mostly by geeks and hackers, but is known as a language of Internet origin - it's the so-called language of the Internet.

Facebook made Leet Speak a language setting (in Account Settings > Language > Leet Speak) ostensibly for whimsical uses of language settings for one's profile.

A year ago one user found out that trying the Leet language on Facebook was problematic, but their issue went ignored.

I'm guessing that Facebook doesn't have much motivation to have its employees make languages that aren't advertiser-friendly into ones that are people-friendly. You know, the same employees that are set to strike it rich very soon off of all that money they've made off advertising to 'm0ar n00bs' and '54ndwichm4k3r' types.

You might be wondering why Facebook's cutesy translation project would make gender: female into gender: sandwich maker. "Sandwich maker" is an online sexualized insult for women and a meme, best explained by Know Your Meme:

The catchphrase “Make me a sandwich” is a common reply for mocking female posters all over the internet, either to discredit or annoy them. It’s openly and intentionally sexist, and usually follows feminist claims of any kind.

The ability and willingness to make a sandwich is considered desirable for women, and motivational posters of semi-explicit women with captions mentioning, so questioning this also exists.

There are several websites in which women ask how they can make a comeback for this phrase, but they’re answer is usually returned with more sexist jokes. There are several Facebook groups dedicated to this.

Oh, like this one (content warning) and this one.

Other users have previously found Facebook's 'sandwich maker' gender insult, well, pretty insulting too.

So when the artist Lupa changed her language whimsically to Leet and was labeled as less than human, she responded with this post:

Dear Facebook,

No, switching over to leet speak as my language on my account and finding that “female” became “sandwich maker” was NOT amusing or funny or a good joke.

It was sexist and disgusting; it’s basically another version of the b*llsh*t misogynist putdown “get back in the kitchen”, used to belittle and marginalize women for entirely too long.

If FB for whatever had a “race” setting, would it be okay if the only option for black people was “n*****” or “slave”? Really, how did this even get through? This is a pretty rotten Easter egg, folks.

No love, Lupa

PS to readers - here’s where you can go report it.

Maybe this explains why the social network let those Facebook rape pages sit as 'harmless bar banter' for months, despite thousands of Facebook community complaints.

Apparently Facebook's internal community has female 1337 ("Leet") speakers that make damn good sandwiches to account for the shortcomings of their gender.

What's left of actual Facebook community female 1337 fans - well, we would rather you make your own sandwich and stuff it in your Zuckerface, thank you very much.

Facebook "sandwich maker" discovery via.

Topics: IT Employment, CXO, Social Enterprise

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38 comments
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  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    I'm so loving Google +.....this is just one of many reasons Facebook is and will be just wrong.

    Epic Fail :(
    Home Grown IT
  • Just make me a sandwich....

    ;)

    NT
    Parassassin
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Italian hoagie, please.
    Shmeg
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Switch to Google+
    Facebook needs to go down like MySpace. Athough Google has it's issues, they are by far more intelligent, mature and professional than Facebook could ever hope to be.
    SpiffyDog
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    It is kind of funny, that individuals, many individuals, would be so afraid of a class of people that they need to try to anger, discredit, marginalize and dominate them. Will it never end?
    jean.hay
    • RE: Facebook's Leet Speak translates Female to Sandwich Maker

      @jean.hay

      Afraid?? Really?? I don't agree. I would say that they so insensitive and unappreciative of the talents and skills of this "class of people" and arrogant to think that their way is the only way. I can get on board with that.
      Orangy
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Seriously, why would you set your language to an obscure, arcane demi-language like this? The majority of facebook users weren't around to use the (lousy) bulletin board chat rooms of the '80s. Why would they perpetuate this nonsense. Can I choose Ebonics as a language? Esperanto?<br>FTH
    fromthehip
    • RE: Facebook's Leet Speak translates Female to Sandwich Maker

      @fromthehip Actually, Esperanto is in Facebook's language list. I was surprised to see it.
      Violet Blue
    • I bought my first computer in 1997 and I am so not seeing the point?

      @fromthehip ><br><br>" I had a great life racing motocross my entire life and that was my lifestyle forever; till 2003. Frankly, it seems that only guys like Steve Jobs and the other yahoo CEO's & V.P.'s in the tech sector would be outing the women who least deserve it. One of the first pictures I ever downloaded from the internet when it was interesting (2006) was one of a gal who had a black suit and white tie body painted on herself, she was wearing glasses and breaking through a ceiling of glass. I remember that was the big deal then. The only problem is that even though it has only been this year when the USA has seen an overall increase of CEO's being female in the top technology companies, this trend has not been the norm anywhere else in the world for some time, other places of the Scandinavian cultures have always had a surpluss of high ranking administrators. Just the good ole USA; home to Biggots and Mormons seems to make it trendy to disassociate even the well educated."
      Zurk_Orkin
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    well, FB (fratboys) was more mature than MySpace (Jr High), so it only serves to reason that the G+ would be more mature still. Seriously, the issues affecting FB seem to continue to be fratboyish type crap.
    admiraljkb
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Interesting post -- only FB isn't actually doing this right now.
    jean.hay
    • RE: Facebook's Leet Speak translates Female to Sandwich Maker

      @jean.hay Yes they are. I just now tried it and it's still making women into "sandwich maker." I'm screencapping my results if you'd like proof.
      Violet Blue
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    All of you Facebook-derided "sandwich makers" made two mistakes:

    The proximate one is bothering to dignify "leet"as anything bu the hyper-cutsey-poo "private" language of a bunch of pimply-faced nerds squatting in their mommies' basements and drooling on their keyboards over how cool they are.

    The first and biggest, however, is having anything to do with Facebook in the first place.
    fairportfan
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Why would you want to use something that looks like it came from a broken keyboard anyway? If you aren't happy with it, stop using it. Try English. It has served for a long, long time.
    GKSeifert
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Try setting your profile to an actual language. Problem solved.
    Ginevra
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    It seems that Ms. "Blue" would have a lot less to write about if it weren't for this kind of vulgarish stupidity. Hence, I believe, the lady doth protest too much.
    hotkarl69
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Headline: Facebook Continues Google's Tradition Of Making Fun Of People Who Take Themselves Too Seriously
    GDF
  • The speak

    Sadly, Violet, it appears as though there are a LOT of those kinds of people around and your point is completely made by the types of responses you are getting here.
    Sceptical Observer
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    I'm still wondering why someone would use 1337 as their default profile language... nevermind, I don't really want to know. It's a rhetorical question.
    bb_apptix
  • RE: Facebook's Leet Speak translates Female to Sandwich Maker

    Facebook allows anyone to take part in the translation effort so don't blame Facebook, blame whomever changed it from "Female" to "Sandwich maker" (and that could have been anyone--even female).
    leemcd56