Acronis launches online backup targeting SMBs

Acronis launches online backup targeting SMBs

Summary: Acronis helps small to medium businesses address backup, archival storage and data retention requirements with a new product.


Acronis, a company that I have watched for a long time, is launching a backup software targeting small to medium businesses (SMB.)

Here's what Acronis has to say about their announcement

Acronis ®, a leading provider of easy-to-use backup, recovery and security solutions for physical, virtual and cloud environments, is announcing today Acronis Backup & Recovery® 10 Online . This online backup and recovery solution offers the advantages of a secondary redundant data store without a substantial upfront investment.

The product is one of two Acronis cloud computing-based offerings that will be shown for the first time at the Acronis booth #1125 at VMworld in San Francisco August 30 – September 2.

Acronis Backup & Recovery 10 Online answers the need for cost effective online redundant data storage for backup and recovery. IT administrators can use it to recover files, folders or complete systems.

While on-site local backup software like Acronis Backup & Recovery 10 provides the benefits of high performance backups and recoveries in the event of specific infrastructure failure, the new Acronis solution enables IT organizations to recover quickly and completely from a secure cloud computing environment in the wake of a full data center disaster or outage, without building a dedicated and redundant offsite storage facility. It includes support for mixed virtual and physical computing environments found in many of today’s businesses.

With this product announcement, the Acronis Backup & Recovery 10 family becomes one of the first data protection solutions to offer agent-less backup for virtual machines (eliminating agents reduces repetitive administration tasks). Moreover, it:

  • has minimal impact on management overhead, since the same Acronis Backup & Recovery 10 management console allows for control of both online and local backups—for both physical and virtual machines.
  • recovers individual files or whole system images so organizations have the disaster recovery flexibility they need.
  • provides flexible retention periods depending on customer’s backup and archiving policies.
  • protects backup data through AES-256 data encryption and user authentication.
  • offers an initial seeding option for customers with large amounts of data, where the backup is placed on a hard drive and sent to our data center for uploading. Similarly, in the event of a large server outage, Acronis will load a server’s backups onto an external hard drive and ship it to the customer as part of its Large Scale Recovery option.

Snapshot analysis

Smaller organizations often do not have a technical staff and rely upon the help of resellers, solution providers and service providers. This, unfortunately, means that they don't have an effective backup strategy nor do they have a data retention policy. So, they could find themselves in big trouble if something goes wrong.

Acronis has focused on making backup easy to understand and cost effective. This offering appears to do the same. The key difference is their packaged software offerings assumed the SMB had provisioned their IT infrastructure for an effective backup strategy. This approach allows organizations to us a pay-as-you-go approach.

Topics: Storage, Data Management


Daniel Kusnetzky, a reformed software engineer and product manager, founded Kusnetzky Group LLC in 2006. He's literally written the book on virtualization and often comments on cloud computing, mobility and systems software. In his spare time, he's also the managing partner of Lux Sonus LLC, an investment firm.

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  • RE: Acronis launches online backup targeting SMBs

    As one of MANY hugely dissatisfied customers of their home version of online backup, which simply doesn't work most of the time, I find it incredible that they are moving into the SMB market without having fixed their current issues. Despite months and months of efforts and endless troubleshooting by their own user base, they are unable to implement a working product, while their competitors in the marketplace seem to have no such difficulty. All I can say to the SMB's out there is "caveat emptor".
  • Whatever they want to beleive.

    1) I agree with rschoonh, Acronis products do have issues and it can be very difficult if not impossible to get them resolved. Much of their supposed tech support is simply a bunch of canned responses.

    2) As a SMB solution provider I take exception to their statements. The businesses I see who have no backup strategy are those who try to go it alone since they do not have the qualified employees to actually design, implement, or test a real disaster recovery plan.
    • RE: Acronis launches online backup targeting SMBs

      @pmfjoe I am so with @pmfjoe on number 2. Having worked as a VAR and Managed Service Provider for a long time, a good consultant / service provider ensures that the customer implements a backup solution and employs a good backup strategy and data retention policy based on any industry regulation for that company or on customer need. Just to assume that all resellers and service providers are just moving boxes is a poorly researched and poorly thought out statement. Especially with a MSP, you may even go so far as to manage the backup solution entirely for the client short of actually changing the tapes. Two companies that I managed for even offer remote backup services to their MSP customer as an added layer of protection. So please don't bash the resellers Mr. Kusnetzk with uninformed statement like:

      "Smaller organizations often do not have a technical staff and rely upon the help of resellers, solution providers and service providers. This, unfortunately, means that they don?t have an effective backup strategy nor do they have a data retention policy."
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