Who can declare a "new standard?"

Who can declare a "new standard?"

Summary: An press release came across my desk the other day from 3Leaf Systems. The company announced a I/O server and unilaterally declared that its new product sets a new standard.

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TOPICS: Hardware
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An press release came across my desk the other day from 3Leaf Systems. The company announced a I/O server and unilaterally declared that its new product sets a new standard. For some reason, this press release irritated me. Here are some of the reasons why I felt irritated.

  • Silly me, I thought standards bodies, such as IEEE or ISO, declared international standards. Another way standards emerge is when very large and influential suppliers, who have successfully taken major shares of a given market, declare their products to be "industry standards" regardless of whether those products adhered to any internationally recognized standards.
  • The concept of assigning I/O to a system handling only that task was pioneered in mainframes over 30 years ago and now is common place in midrange systems as well.
  • Many cluster monitors or grid computing monitors routinely assign computing to some nodes and I/O processing to others. Once again the idea is common place.

Since I'm no expert on hardware, 3Leaf System's product might be breaking new ground somewhere. I just don't see where.

Do these sort of press releases impress you the same way?

 

Topic: Hardware

About

Daniel Kusnetzky, a reformed software engineer and product manager, founded Kusnetzky Group LLC in 2006. He's literally written the book on virtualization and often comments on cloud computing, mobility and systems software. In his spare time, he's also the managing partner of Lux Sonus LLC, an investment firm.

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