Rejaw launches, but seems a little Twittery

If Twitter is a busted old '66 El Camino, then Rejaw is a Toyota Prius. The new kid on the block claims to be better, but it's more fun to ride around with your friends in a classic car with the windows down and the breaks squeaking.

Here are the main features of Rejaw that Twitter doesn't have:

• Updated in real time — no refreshing needed
• No 140 character limit
• Anyone can comment on your posts
• You can post rich media like audio and video
• Comes with home-grown desktop app

This reminds me of a more mature Pownce, but with a worse design. The background color of the site is brown.

The only real advantage Rejaw has over Twitter is user interface. People that are accustomed to using Twitter will have no problem using Rejaw. And it's slightly more advanced. The follow someone, you click 'start following'. To send a private message, you click 'send whisper'.

Rejaw would be pretty cool if the Twitter audience moved over, but I just don't see the two competeing. Twitter's following is just too strong right now. Plus, Rejaw's 404 page isn't nearly as entertaining as Twitter's.