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Business Reimagined: Book review

Business Reimagined: Book review

Why is work so often inefficient and counter-productive? Can't technology help? Maybe — but surprisingly given that its author is from Microsoft, this book doesn't think that all we need is the next software update.

July 26, 2013 by in After Hours

Insanely Simple: Book review

Insanely Simple: Book review

This book, by one of Apple's ad-agency creatives, explores the company's Steve Jobs-driven philosophy of keeping things simple. If you crave eye-witness Apple anecdotes, there's plenty on offer here.

June 26, 2013 by in Apple

The Connected Company: Book review

The Connected Company: Book review

Traditional hierarchically organised businesses are ill suited to the modern reality of social media and connected customers. According to this book, companies need to become more flexible — like an adaptive biological system.

March 27, 2013 by in After Hours

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