China Telecom reportedly launching mobile messaging app

China Telecom reportedly launching mobile messaging app

Summary: Chinese telco said to be working with Internet company NetEase to launch its own mobile messenger "Yixin" which will be able to send voice messages to landlines.

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China Telecom is reportedly collaborating with Internet company NetEase to launch its own mobile messenger.

According to Tencent Tech on Tuesday, citing sources from the developer Artesyn Technologies, the messenger named "Yixin" is likely to be released in late August or early September.

The publication also claimed to have obtained a beta version of the product, and state it is able to send voice messages to landlines, have a friends circle and the same functions as chat applications such as WeChat.

Yixin-Screenshot
The messenger named "Yixin" can send voice messages to landlines and will include a friends circle. (Source: Tencent Tech)

Telcos worldwide are losing SMS revenues to social messaging services on smartphones, and industry watchers advise mobile operators should offer innovative messaging services, align revenue schemes and collaborate with their rivals.

That said, other Chinese telcos are taking steps to guard against over the top (over the top) messaging applications.

China Mobile commenced efforts to merge its two mobile messaging services Fei Liao and Feition in July, and ask them to download the latter instead due to its larger user base of around 90 million. Last month, China Unicom also collaborated with Tencent to launch a SIM card called Weixin Woka, which has an independent data package for WeChat and all of its services,

Topics: Telcos, Mobility, China, Social Enterprise

Ellyne Phneah

About Ellyne Phneah

Elly grew up on the adrenaline of crime fiction and it spurred her interest in cybercrime, privacy and the terror on the dark side of IT. At ZDNet Asia, she has made it her mission to warn readers of upcoming security threats, while also covering other tech issues.

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    mickjonesd