Cloud storage and backup: Is it safe?

Moderated by Josh Gingold | February 20, 2012, 7:00am PT

Summary: SMBs should carefully consider the viability of cloud storage and backup services -- or they could lose important company data.

Heather Clancy
It's Safe
or
Not So Fast!
David Gewirtz
Best Argument: Not So Fast!
17%
83%
Audience Favored: Not So Fast! (83%)

Opening Statements

Safer than the status quo

Heather Clancy: Many SMBs have been playing Russian roulette with their data, opting for the most rudimentary storage and archiving procedures. Or none at all.

Cloud storage services are rewriting the status quo, with some research firms predicting a 26 percent growth in adoption over the next several years among the SMB set.

Cloud storage services are safer than the naysayers suggest, if managed properly. In fact, cloud storage services are helping many SMBs craft meaningful business continuity plans for the very first time. In many cases, these services are far more cost-effective than on-site solutions.

Cloud storage services also allow teams to get to important files from virtually anywhere, using a Web browser, smartphone, media tablet or desktop application. That is a big plus when it comes to mobility, business process innovation and the need to collaborate.

Is it safe for SMBs to use cloud services? Here’s the real question: Is it safe for them not to use them?

More from Heather Clancy:

Practice local backup

David Gewirtz: Cloud storage and cloud-based backups can be wonderful resources for individuals and small businesses. I use them myself.


The issue, though, is whether you should rely on them. Put another way, should you bet your business or your livelihood (or even your family's most cherished memories) solely -- solely -- on cloud-based storage and backup?

The answer to that is a resounding "NO!"

If you rely solely on a cloud service provider, you're putting all your eggs in one basket. Many cloud providers are still in early-stage funding. Many have changeable policies. Many charge so little, they're completely unresponsive to customers in trouble. Some simply just go out of business.

So my message to you is to consider cloud backup providers, but make them just one part of your strategy. Make sure you practice local backup as well.

Otherwise, you may be stuck in a cloud with no silver lining.

More from David Gewirtz:

The Rebuttal

Great Debate Moderator

Greetings from San Francisco!
Debaters, are you ready?
joshgingold 21st Feb
Ready, sir!
Standing by.
Heather Clancy 21st Feb I'm for It's Safe
Greetings back at you from the Space Coast
Hiya Josh! Hi Heather! And welcome everyone. Let's do this thing!
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Getting started
What about businesses that don't currently have any sort of legitimate backup strategy whatsoever, are cloud-based backups really the best way to begin?
joshgingold 21st Feb
Forces SMBs to get organized
First, I think we need to distinguish between cloud storage and cloud backup. Cloud storage services are good for clearing big files off local hard drives to free up space for more current or recent items. They also provide businesses with a way to share documents, to collaborate in a rather rudimentary way.

Cloud backup gives SMBs an opportunity to really get a grip on their archiving and disaster strategy. Moving to the cloud will force SMBs to decide which data should be saved, which should be purged or eliminated regularly, and which is absolutely critical to protect.
Heather Clancy 21st Feb I'm for It's Safe
It's one way to begin, but not the only or the best
They are certain one way to begin, and if you've been lax enough to not have any backup strategy whatsoever, I guess something is sort of better than nothing.

There are a few practical issues here. First, if you've never backed anything up, start now. Second, backing up to the cloud (especially if you have a lot of data) will take weeks or more, and in that time you will be unprotected.

As a start, run (do not walk) to your local office supply store, consumer electronics store, or even WalMart and get a few external USB hard drives, use your OS's own native backup program, and BACK UP! At least get one copy of all your data secured.

Okay, so let's now talk about doing this right. You should, properly, have a tiered backup strategy. It's good to backup daily to a local network share. This will be helpful in the case of a machine crash, but won't help if your building burns down or act of nature.

Next, make backups to drives that you deposit in a local safe deposit box. This will safeguard you from the building-burning-down scenario, but still won't help if your area is hit by a hurricane.

Once you've secured quality local backups, go ahead and also backup to the cloud. Having an additional secure copy is a good idea, but like each of the other tiers, don't make the assumption that just because you backed it up, that you'll later be able to restore.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

The real savings
Cloud-based storage and backups certainly are not worry free and must be managed by somebody. How does it really save money versus traditional on-premise backup solutions that also must be managed?
joshgingold 21st Feb
Cloud doesn't negate need for management
No one ever said the cloud absolved SMBs of the need to manage technology strategy. If anything, the cloud requires even closer management, making technology a more strategic part of each business process.

As far as the cost equation, cloud storage and backup services save SMBs from investing in hard drives and storage media that they really don???t need. The cloud also lets them pool that investment, so that the on-site capacity is used for more strategic purposes and by the people who really need it.
Heather Clancy 21st Feb I'm for It's Safe
Beware surprises down the road
There are so many different cloud offerings that this is hard to answer. If you rely on the ultra-cheap consumer offerings, you're probably in for a disturbing surprise down the road. I've written about these products before and I can't tell you how many gut-wrenching stories I've heard from readers who couldn't restore from their cloud backups -- and how completely unresponsive and insensitive the cloud service providers were to their plight.

It also depends on whether you use mini enterprise-class backup services or pretty much build your own with hard drives you install and manage. Neither is necessarily more cost effective (and, remember, I advocate using BOTH), but likewise, neither needs to be particularly over-the-top expensive either.

Here's the best tip I can give you: regularly try restoring your data. You may be pleasantly surprised or horrified. Either way, you'll learn something.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

100% reliability?
Why bother with cloud-based anything if you can't rely on it 100% of the time under all types of circumstances? Isn't that the point of all IT services?
joshgingold 21st Feb
More reliable than local
The point of backup is to have a record in time of your organization???s most important files and system data. The ???safest??? form of backup ensures that data and information are stored in an alternate location so that if an outage is caused by a flood or electricity outage or server crash, it can be recovered at the closest point in time to the incident.

As long as you have a notebook computer with some sort of secure connection, you should have access to your cloud backup.

I would argue that a small business has more reliable, consistent access to backups than if it decided to do handle this task locally. In traditional onsite solutions, backup files are stored in a different physical location (they SHOULD be for safety reasons) ??? one that your team might not be able to access immediately.
Heather Clancy 21st Feb I'm for It's Safe
Ain't nothin' 100%
Nope. You can't rely on any form of backup 100% of the time. That's the tiered backup approach I mentioned above. Basically, you want to have a backup plan for your backups, because not everything works out the way you expect.

After all, if everything just worked, you wouldn't need backups, would you? But it doesn't just work. That's the way of life. Given that reality, using multiple backups to cover different circumstances is the way to go.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Best use case
Practically speaking, is the cloud better for data storage, access, and sharing or is it really about backing up and protecting data against the unexpected?
joshgingold 21st Feb
Perfect for both
Practically speaking, I think the cloud gives SMBs more flexibility and an unprecedented ability to protect and share their intellectual property.

Cloud storage, for example, is a great way for teams to collaborate on shared filed. Many services offers revision tracking and safeguards for management purposes.

As for backup, let???s be real, many small businesses have never had an adequate technology backup plan in place. The natural disasters of the past year along with the availability of very simple-to-use cloud offerings has convinced them to change their posture on this.

Smaller companies are starting by managing files in the cloud; once they are comfortable, they are moving to backup. It just makes sense.
Heather Clancy 21st Feb I'm for It's Safe
Different services for different needs
That depends on the service. I use Dropbox constantly to deliver documents to team members, but I don't use it as a backup service (although it's nice knowing that some of my important documents are also on Dropbox). Other services are more traditional backup services, allowing you to specify folders or directories on your computer to backup, patterns to ignore, and so forth.

I would not advise using a cloud backup service as a file sharing service, and I would not advise using a file sharing service as a backup service.

There is one exception to this: the very casual user. I have a neighbor with all of about 200MB of documents on her PC, total (seriously, just a few Word files and a few text files). I mapped Dropbox to her My Documents and although she also burns a backup disk from time to time, anything she drops in My Documents is mirrored up to Dropbox. But that's not practical for those with terabytes of data.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Individual decisions
At this point, if you're still not sure or have concerns about your specific circumstances, is it fair to say that cloud backup probably isn't the right thing for your particular business?
joshgingold 21st Feb
Nope
I just don???t buy this argument. It is pretty simple: the longer it takes for a business to get its systems back up and running after a disruption ??? whether it is a natural disaster or a systems crash ??? the more likely it is to suffer revenue losses. Most small companies ignore the need for a backup plan until someone gets burned. It is simply short-sighted not to consider the benefits that cloud storage and cloud backup offer.
Heather Clancy 21st Feb I'm for It's Safe
Nope
No, I disagree. Cloud backup is a perfectly fine layer in your backup layer cake. It's just that it must not be the only layer.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Good, bad, and ugly
What separates the good from the bad cloud storage and backup providers?
joshgingold 21st Feb
Here is what to seek in a good cloud provider
You need to do the same due diligence you would do if you???re evaluating an on-site solution.

Good cloud providers are the ones that have great, well-documented backup and disaster recovery plans in place for their data centers. You should absolutely check out the provider???s encryption strategy and security infrastructure. Familiarize yourself with the cloud provider's privacy policies, so there are no surprises. REALLY IMPORTANT: Make sure the provider has strong financial backing, so that you won???t lose data if it goes belly-up. You also need to examine your company's data migration options, should your organization decide to switch providers down the road for technical or business reasons.
Heather Clancy 21st Feb I'm for It's Safe
Customer service
Heather makes some good points. I'd add to that customer service and funding. I'd go so far as to recommend you avoid any cloud backup providers currently running on venture funding and not on their own profits.

As I mentioned earlier, the horror stories and anger I've heard from people who use some of the best known cloud backup providers will curl your hair. These companies are scaling rapidly, often don't have enough money to get everything done right, over-promise, and then don't have the infrastructure, personnel, and even will to properly support customers.

Here's a quick tip. Go to Google and type in the name of the cloud backup provider you're thinking of using, followed by the word "sucks". It'll be enormously illuminating.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Speaking of "sucks"
What is the possibility of paying for a service that fails to deliver what was promised or becomes problematic?
joshgingold 21st Feb
Read the fine print
Seriously, you stand the same chance of being unhappy with your cloud storage or backup plan as you do with an on-site solution. The difference is that you haven???t made an expensive capital investment. The reason that SMBs haven't been complaining about onsite solutions is because they haven't been using them.

If your business is careful about understanding the terms of your cloud subscription or contract, it should be able to make a switch if it is unhappy or the service is harder to use than anticipated. It's about making a smart business decision.
Heather Clancy 21st Feb I'm for It's Safe
Shockingly, shockingly high
If you're asking what's the probability of a service not delivering on its promises, from readers' letters to me, the answer is shockingly high. Shockingly high. From my own personal experience, I've worked with a number of cloud backup providers. The one I'm using now is pretty reliable, the others were pretty bad.

One (a very famous one) just didn't backup all the files it said it did. It'd report backups, but when I'd go and check to restore the files, more than half the files were just not there.

Another would backup pretty reliably (although its agent program slowed down the computers a lot), but when it came time to restore, you'd have to wait almost 10 hours for the file list to build. According to that company, I just had a lot of files and most of their users didn't.

So, I'm telling you this based on experience and testing. I have the scars to prove it.

Update: I disagree with Heather. You do not stand the same chance of being unhappy with cloud as with your own. If your own solution fails, it's your own fault. But many of these cloud failures are breaches of trust, lack of taking responsibility, and very poor business practices. If you configure something wrong or your drive fails, you made a mistake, but if your vendor screws you, you're a victim. Don't be a victim.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Worst case scenario
What is the worst case scenario with any sort of cloud storage and backup solution?
joshgingold 21st Feb
Don't put price before performance
The worst case scenario is that your business decides to put price before performance, security and the cloud provider???s business credentials and credibility. Don't be lured by promises of "free." Understand what your business is getting for that price -- actually understand what you are not getting.

The technology behind cloud storage and backup is safe, but your business definitely needs to be careful about which provider it chooses ??? especially since so many of them are popping up all over the place. David makes some great points about how to research the providers you are considering.

If you have questions or doubts, trust your instincts and stay away from a service provider or service offering that seems too good to be true. Because it probably is.
Heather Clancy 21st Feb I'm for It's Safe
To some degree, not getting your data back
Well, most people would say that the worst case scenario is not being able to get your data back once you've had a failure. One step beyond that would be to find your data scattered all over the Internet because the backup provider didn't have enough security.

There are some bigger issues here. For example, if you're subject to HIPAA or HITECH laws, you may have a disclosure issue, depending on where you send patient data. Our own Zack Whittaker of London Calling has written about the cross-border implications and possible trouble when it comes to which nation owns your data when it's stored in the cloud.

In a one-on-one interview, I once asked the CEO of one such cloud backup provider what happens to the drives storing backups if he went out of business? Would they be sold at auction with the data still on them? Would they be destroyed or zeroed? Would they just be dumped in landfill?

His answer (and this is a quote): "David: You're a real worrywart. Any type of backup carries some risk."
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

For all us other worrywarts
How do businesses ensure that they are receiving the service they expect?
joshgingold 21st Feb
Test things regularly
No backup plan is static. The best way to ensure that your business is receiving the service it expects is to run regular and frequent tests of its backup files when there isn't an emergency. That way, when a true crisis happens it will know how to act quickly and decisively.
Heather Clancy 21st Feb I'm for It's Safe
Walk softly, but carry a big stick?
My favorite Ronald Reagan quote is "Trust, but verify". Don't just assume it'll all work out. Test the backups and do so regularly. Set a tickler in your calendar for a once-monthly (or, at least, once quarterly) test run to see if things are working.

And, if they're not, switch. After all, how important is your data? Are you willing to bet your company or your livelihood without any verification, testing or discipline? I would hope not.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

The inevitability of it all
Is cloud storage and backup simply inevitable and necessary as a result of so many other services moving to the cloud?
joshgingold 21st Feb
Yes, it is inevitable
Even if SMBs choose not to commit their entire backup strategy to the cloud, it will be part of the mix they should be using for their overall disaster recovery or business continuity plan.

This is especially true in an SMB is using applications delivered via the cloud. At the very least, the company needs to understand how that data is being safeguarded and WHERE it is being safeguarded. Is the cloud provider running regularly backups of that data? Is it replicated? WHERE is it?

For this reason, SMBs should examine the backup strategies of their SaaS and cloud infrastructure service providers just as carefully as they do their security safeguards. Demand disclosure.
Heather Clancy 21st Feb I'm for It's Safe
It's the future, but not the only future
Well, this is an interesting question. Microsoft and Apple are both pushing forward major cloud storage initiatives and I know, for example, that many ZDNeters use the cloud a lot for their basic document management. If we go with thin clients (clients that are essentially a window pane on a cloud-based service), then much of our data will be stored in the cloud.

I think this is exciting, but also potentially dangerous. I've used a great many service providers during my business career and I've been shocked at how shoddy much of the service has been, whether from small companies or major brands. I've learned that I'm completely unwilling to rely entirely on some other company to keep me safe.

As such, I've architected my computing environment to make sure that (a) I have control enough to be sure I can recover if something goes wrong, and (b) I use outside services in case I make a mistake and can't recover.

I've run a small company now for 25 years and this multi-tier, trust-but-verify strategy has worked for me all this time, across a wide variety of computing architectures.

Don't share my pain, learn from it.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

What to expect
Is it possible that cloud storage and backup, or at least some part of it, will one day be standard for businesses of all types and sizes?
joshgingold 21st Feb
The cloud is the model, not the standard
This is a public versus private debate, and also a question that really depends on the size of the company.

Very small businesses -- those with fewer than 10 employees, perhaps -- will find that the cloud offers them a vehicle for becoming far more vigilant and prescriptive about their data management strategy. Because these services are easy to use, managers can make business decisions about what is vital and act accordingly. There will be a "standard" protocol for what to expect and look for in these services.

But because larger business have different backup needs and expectations, I can't see there becoming a standard. Maybe on an industry-by-industry basis, but just because storage is becoming a commodity, data management should not be treated that way. And that is what the cloud is enabling, far more diligent data management strategy within SMBs.
Heather Clancy 21st Feb I'm for It's Safe
That's up to each of you out there
There's standard and there's standard. For example, you could make the case that with 92% penetration, Windows is standard. But there are a whole lot of Mac and Linux users out there, plus all those tablet and smartphone users. To them, Windows is neither standard nor inevitable.

The same is true of the cloud. A lot of lazy and naive business people will rely solely on the cloud, and some of them will get hurt. Badly hurt. Others will take a more mixed approach and even then, some of them will get hurt as well.

The best case is to try to maximize your protection, cover all your bases, be smart, and don't trust too much.

The cloud (in the sense of buying a service from a provider) is not new. Some vendors are great, some are terrible, and some were once great and are now terrible.

As Sarge from Hill Street Blues once said, "Let's all be safe out there."
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

What about expertise?
Does any sort of cloud solutions, especially a tiered approach, require the expertise of a David Gewirtz or Heather Clancy?
joshgingold 21st Feb
Strategy, not technical expertise
I can't emphasize this enough: a great backup strategy hinges on the policies and procedures that a business puts in place to safeguard and manage data effectively. That is a given, whether the SMB chooses to handle that strategy with a cloud solution or a local solution or some combination thereof.

That means, yes, SMBs need to understand all the different privacy, compliance and regulatory considerations that might dictate what they should or should not save.

I think that most companies probably save too much data, which can be just as dangerous as not saving enough. Do you really need those 15-year-old documents? Why are you keeping email records that have bounced the last 10 times you have sent a message?

This means you might need to consult someone with business consulting experience around data management strategy, but I don't think you need technical expertise. That's what makes cloud backup so compelling. But you need that strategy insight, regardless.
Heather Clancy 21st Feb I'm for It's Safe
No, I don't think so
That goes to a bigger issue of how much expertise does it require to use a computer or go online? Vendors are doing their best to make it much easier. Backup services like Time Machine and even Windows Backup are pretty straightforward once you understand what a file and a folder is (many computer users don't, which is why they gravitate to the iPad).

The issue, though, isn't about computer technology expertise. Nothing I run here for my backup system is heavily techie nor is it really home grown. The issue is the ability to think strategically and responsibly.

If you care about your business, you'll do smart things to protect yourself. Backing up your data is one of those smart things. And if you think strategically, you'll realize that putting all your eggs in one basket is never a wise idea.

So, no, you don't need to be me or Heather to be safe. But it wouldn't hurt to listen to us, because we've got the hard knocks that gives us good experience and we're willing to share with you that experience.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Last question!
Are there any cases in which so-called consumer cloud storage and backup services are okay for small business?
joshgingold 21st Feb
Test the waters
Perhaps to get started or as a test of the concept. But I would be leery of using a service that doesn't have the needs of business customers in mind. There are encryption and bandwidth considerations that probably make a business-focused service a better option. But certainly as a test.
Heather Clancy 21st Feb I'm for It's Safe
Yes
Sure. I use some consumer cloud services and I have a small business. I just don't rely on them totally. They're some of the many resources I call on to keep my business successful and online.

One neat trick for small businesses is to find consumer-level services and use the heck out of them, saving a tremendous amount of money. The gotcha is you need to be diligent because you might push one or another service or product "over the edge", and you'll need to have a recovery plan.

Once again, here too I recommend the tiered approach. All eggs. One basket. Bad.
David Gewirtz 21st Feb I'm for Not So Fast!

Great Debate Moderator

Stay tuned!
Thanks for joining the live rebuttal portion of this week's Great Debate. Stay tuned throughout the week for closing statements and our final decision on the winner.
joshgingold 21st Feb
Thanks for dropping by!
Thanks David for some great arguments and to Josh for keeping us on topic! Be sure to cast your vote. And remember, the cloud will rewrite the rules!
Heather Clancy 21st Feb I'm for It's Safe
Nice job, everyone
Don't forget: vote early and vote often!
David Gewirtz 21st Feb I'm for Not So Fast!
Ends in:
We’re on Air!
The rebuttal updates in real-time.
No need to refresh!

Closing Statements

It just makes sense

Heather Clancy

There is no evidence to suggest cloud storage and backup services are less safe than local alternatives. That is especially true when you consider for many SMBs, the alternative has been a limited data management and archiving plan – due to the complexity and expense of many on-premise solutions.

Like another other technology investment -- whether it is on-premise or in the cloud -- a truly safe cloud backup plan must be backed up by a real business strategy and commitment.

Small businesses must do their diligence when selecting a cloud storage and backup provider. Look for real security (including encryption) and serious bandwidth support. Make sure the cloud provider has its own backup and disaster recovery plan for its servers – the servers on which your data will be housed. And check out the financial backing of the provider to make sure it has a long-term future.

But here is the crux of the matter: The cloud allows small businesses to get a grip on the value of their data and take steps to safeguard it and share it like never before.

The cloud is not safe

David Gewirtz

Heather is one of the IT authorities I respect most at ZDNet. I regularly read her columns, discover new and important things, and learn to think with a more informed perspective.

That said, and with all due respect to a favorite colleague, I have to tell you that not only is she wrong in this regard, she's dangerously wrong.

The cloud is not safe. First, the cloud isn't just one cloud. The cloud is made up of many different companies, with different infrastructures, agendas, skill sets, levels of funding, and degrees of dedication. Some cloud providers are very good, and some, quite frankly, are terrible.

It's not that you should avoid the cloud, it's that you shouldn't rely only on the cloud. Think about how important your company and your livelihood is, how important the livelihood and trust of all your employees is, and then take the small extra effort necessary to split your backups among different methodologies, mediums, and vendors.

A tiered backup strategy that divides your eggs among a number of baskets is the only truly responsible backup strategy.

Proceed with caution!

Josh Gingold

This is a difficult debate to score because the primary question, whether cloud storage and backup is safe, is perhaps a bit more complicated than it implies.  In reality -- and I'm not copping out here -- cloud storage and backup may or may not be safe depending on your business and the inherent interdependencies that must always be considered.

At a basic level, yes, many cloud providers now offer more security and other measures than many if not most businesses are able to provide on-premise.  In addition to security there are the issues of access, redundancy, scalability, and perhaps most of all, expertise.  Cloud storage and backup solutions are purpose-built and providers expend a lot of resources making sure it's safe so they can win more customers.

For the most part, at least in my experience, the cloud is really very safe and actually a very good idea for storage and backup.  However, the cloud also requires a certain degree of caution and therefore may be best as a "safeguard," as Heather says, as opposed to the only solution.  For this reason, I must say "Not So Fast!" and agree with David Gewirtz.  Now is not the time, as David says, "to bet your business or your livelihood...solely on cloud-based storage and backup."

So, at the very least, please proceed with caution. 

More from "The Great Debate"

33
Comments

Join the conversation!

-1 Votes
+ -
It's safe. Well...sort of.
WozNotWoz 16th Feb I'm for It's Safe
If you have data on a device that connects to the web, it's not 100 percent safe. Online storage and backup is no more or less safe than local backup and storage on a connected device.
1 Vote
+ -
RE: Cloud storage and backup: Is it safe?
NoAxToGrind 21st Feb I'm for Not So Fast!
@WozNotWoz

Not exactlly, I have a large degree of control on what happens on my local storage. I have no control over the service provider hiring a kid fresh out of school that makes a huge mistake or the hundreds of things that can go wrong.
0 Votes
+ -
*BINGO*
HypnoToad72 9th Apr I'm for Not So Fast!
One can either own or lease the space.

And the moment one lease's it, as I recently read, there is no "total cost of ownership" any longer. No equity, no control - or any real control, you're delegating it to somebody who may or may not have individual interest in mind or in heart, because they are too busy thinking about their own survival (undercutting competition, which means corners get cut along the way...)

Never mind Terms of Service agreements... once lawyers become cheap then everybody can afford one and everybody will need one... see "undercutting competition" above for more...
0 Votes
+ -
IT Support
joestratfield 16th Feb I'm for It's Safe
It depends on the data being stored. If you take data that NEVER be breached. Then , no, it's not safe. However, most data, with the proper backup, does not fall into that category because the chances of a breach are so low and the potential damage is not that high. Most IT Support companies recommend the use of cloud hosting.
1 Vote
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RE: Cloud storage and backup: Is it safe?
johnarkle@... 21st Feb I'm for Not So Fast!
@joestratfield

"Most IT Support companies recommend the use of cloud hosting." I certainly wouldn't as a professional working in this field. It is anything but safe.
0 Votes
+ -
Most IT support companies?
HypnoToad72 9th Apr I'm for Not So Fast!
Apart from Geitner Group*, which sources have bothered to ask every single IT support company to get a proper consensus?

* and I doubt they asked every IT support company as well... that gets expensive, trying to remain ethical when agendas sound cooler...
0 Votes
+ -
RE: Cloud storage and backup: Is it safe?
MilitaryGeek Updated - 16th Feb I'm for It's Safe
I think it is safe as it can be, given the fact that most connections can or will be either Fiber Channels with dedicated links or in a controlled environments as a private cloud internally. Realistic, nothing in this world is actually safe, but the key concept is prevention. If it's set up correctly, it can be an effective tool with miminal down time. This also includes the CIA triangle.
0 Votes
+ -
RE: Cloud storage and backup: Is it safe?
johnarkle@... 21st Feb I'm for Not So Fast!
@MilitaryGeek

It's the CIA Triad and I do wish people would stop touting it as a model for security. It simply isn't. It's just a bigger target than most.
0 Votes
+ -
I'll show you mine if you show me yours
HypnoToad72 9th Apr I'm for Not So Fast!
Links to articles supporting actual evidence to these claims everybody makes, that is.

What's a "CIA Triad", apart from the old song sung by Jefferson Airplane some 45 years ago?
-1 Votes
+ -
Once the government pulls a "Mega-Shutdown" on your provider you are out of luck. And the way things are going you never know who is going to be shutdown next.
0 Votes
+ -
Blame government?
HypnoToad72 9th Apr I'm for Not So Fast!
Some "competition" undercutting costs and using other predatory practices to drown other "competition" seems to be far more actual a reason.
1 Vote
+ -
It's okay, but can't be the only solution
avatoin1 20th Feb I'm for Not So Fast!
There are privacy concerns and reliability concerns. I suggest cloud backup services for quick and accessibly solutions. So with my current bandwidth it's not a problem to have all my computers backup often to the cloud, and be able to access those files from anywhere I have internet connection. But I'd still have maybe weekly backups to my own encrypted external harddrives incase the hoster goes down or I can't access the internet. This way I maintain mobility and accessibilty with redundancy and security.

Encypting files before backing them up to the cloud is an extra layer because you can't always trust the hoster to protect your data from itself.
1 Vote
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I don't trust it
dch48 20th Feb I'm for Not So Fast!
Too many things can go wrong. The servers can go down or blow up, your ISP can do the same things, the company can go belly up, they could be hacked or hire the wrong person and give them access to the wrong things, etc.

I feel much safer doing my own archival and backup on my own physical media.
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RE: Cloud storage and backup: Is it safe?
MrElectrifyer 20th Feb I'm for Not So Fast!
They are all definitely safe for non-personal files, files that you want others to gain access to like warez (I share a lot of those) and other school documents (I use dropbox for those).

On the contrary, they surely are non-reliadble for sensitive/important files and documents, those I keep local only and they never escape my 1.5 TB FreeAgent GoFlex Portable HDD wink
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RE: Cloud storage and backup: Is it safe?
WozNotWoz Updated - 21st Feb I'm for It's Safe
@MrElectrifyer
You're trusting your sensitive/important files to a Seagate HDD??? Of course, you said you also share warez, so... yeah, those drives are 110% reliable.
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Put it this way
John L. Ries 20th Feb I'm for Not So Fast!
Your typical cloud provider is a much bigger target than a computer residing behind a firewall in your office.
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RE: Cloud storage and backup: Is it safe?
gruntfuttok@... 21st Feb I'm for Not So Fast!
As of Now I am still undecided about who has accsess to your files.
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RE: Cloud storage and backup: Is it safe?
Samantha@... 21st Feb I'm for It's Safe
@gruntfuttok@... Well, if your data is encrypted (AES 256) before it leaves your organization's firewall and only you hold the key, I'm not sure how big of an issue that would be. In the off chance that it was encountered by a third party, they surely wouldn't be able to decrypt your data in this lifetime.
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Access to cloud data
WozNotWoz 21st Feb I'm for It's Safe
Sure, anything can happen to the cloud service providers or your ISP causing loss of your data, but the same things could happen to your locally-stored data (fire, flood, theft, other natural disaster). The key here is to use the cloud as a part of your system. Sensitive data needs to be encrypted for cloud storage, just like it should be for local storage.
When used responsibly, I think cloud storage is as safe as anything. It's up to the user to ensure security, though.
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RE: Cloud storage and backup: Is it safe?
jvitous 21st Feb I'm for It's Safe
Has a service provider gone completely under, taking all data with it yet? All of you nervous nellies who think keeping physical, mechanical devices is a safer way of storing data are of the same mindset who thinks driving cross-country is safer than flying. I do think in time there will be much consolidation among cloud storage companies, but already there are big players there that are not in "early-stage funding." When this happens, your data doesn't disappear, at worst, the URL you use to access it might change.

Unless you have a disaster plan that includes multiple physical copies stored in geographically diverse locations, your data is not going to be safer than cloud storage. If you're worried about security (and that's a separate issue than the safety of data from an integrity standpoint), there are methods to use that protect yourself there too. The combination of safety+security is sufficient for most personal and business application.
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Only if used with something else
WindowWasher 21st Feb I'm for It's Safe
As a home user, I'm using cloud storage as my off-site backup to my local backups. These are items that are absolutely irreplaceable, and by that I mean photos. By keeping my data off-site, I'm protecting myself again the unforeseen theft or fire that could destroy my primary data as well as the backup sitting right along side it. Cloud, when used with local backup is SAFE. Cloud used alone as the only source of backup, is, well, dumb (as is any one-type backup), but better than no backup at all. My data is not all in one basket. If my cloud provider should go belly-up, no big deal, I start again with another one.
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RE: Cloud storage and backup: Is it safe?
smallbiz1385 21st Feb I'm for Not So Fast!
I find it telling that many of these cloud backup solutions don't want the end-user to know who they really are. The guise of 'private label' and reseller-centric seem hollow here as the reseller is sure to be the first one listed in a lawsuit if a restore goes wrong and they have no authority over how/where the data is being stored and no ability to audit the security of the cloud provider. One has to wonder why sooooo many cloud applications don't have the pride (or is it something else?) to put their name on their services.
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RE: Cloud storage and backup: Is it safe?
Joel-r 21st Feb I'm for Not So Fast!
Once you turn your data over to an anonymous person/group it becomes their data. Since it is now their data, they are free to do with it as they please. Anybtruly im[prtant data I have is only backed up on a 2 TB drive that I control.
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RE: Cloud storage and backup: Is it safe?
CobraA1 21st Feb I'm Undecided
A bug ate my last post?

Short message to allow a long one . . .
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RE: Cloud storage and backup: Is it safe?
CobraA1 21st Feb I'm for Not So Fast!
AAAANNNDD kaboom, my reply was deleted. I think I'll end up putting it on Google+, I saved a copy. I guess the ZDNet gods don't like long posts.

Don't put all of your eggs in one basket. A cloud provider is one basket. They are susceptible to legal issues (see megaupload).

I agree with David.
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RE: Cloud storage and backup: Is it safe?
jt59 21st Feb I'm for Not So Fast!
HELL no it is not my doctor put some of my info in the cloud and 11oo people are sueing him so NO NO NO NO NO NO NO NO NO NO
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RE: Cloud storage and backup: Is it safe?
krpurcel 23rd Feb I'm for Not So Fast!
With WikiLeaks and others out there, I don't want lots of sensitive data housed in the clouds. No matter what security claims they make, it's been proven that the data is at risk. It may be at risk anywhere, but when you start concentrating large volumes in a few places, then you just created big targets than can provide returns worth the time and effort to hack.
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RE: Cloud storage and backup: Is it safe?
thomas@... 23rd Feb I'm for Not So Fast!
Definitly for not so fast.
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RE: Cloud storage and backup: Is it safe ?
Raj Kashyap 23rd Feb I'm for It's Safe
Yes I agree that most of the things can go wrong. But with an internet connection in place, many things can go wrong as well. Security is most successful when the users are aware of the consequences of their actions. So whether it is in cloud or not , data can always leak through if the user is not aware of his actions. With all other advantages in place , cloud is the best answer to run business more efficiently. So am for cloud.
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Safety
sdyoung78 24th Feb I'm for Not So Fast!
Safety is a problem with Cloud storage. With the amount of hackivist activity going on, having a more localized backup that is separate from the internet is the safest solution, even moreso with the amount "privacy" issues going on.
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which?
James Keenan 26th Feb I'm Undecided
Do you have to get a specific type of cloud backup based on which operating systems you use, or are they pretty much compatible with all??
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Carbonite lost my data
batpox 9th Apr I'm for Not So Fast!
Although the cloud generally is a good model, Carbonite goofed and lost my data. Fortunately I had a local backup as well.

I send my subversion changes directly to the cloud, but I also always keep a local copy.

You would have to have very rose-coloured glasses to rely on the cloud solely.
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I don't understand why debate is necessary
Traxxion 1 day ago I'm for Not So Fast!
The best form of backup is redundancy. The more physical backups you have of the original, then the safer you will be, be that double, triple, offsite, multi-offsite, etc.

A single backup is good, 2 or more is better. Companies have been doing this for decades. At my work we have 2 backups onsite in 2 different building and a triple redundancy server backup. Media storage has become cheaper, faster and more reliable than ever it was in the past. Where's the problem?

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Comments from the floor

  • I don't understand why debate is necessary
    The best form of backup is redundancy. The more physical backups you have of the original, then the safer you will be, be that double, triple, offsite, multi-offsite, etc.

    A single backup is good, 2 or more is better. Companies have been doing this for decades. At my work we have 2 backups onsite in 2 different building and a triple redundancy server backup. Media storage has become cheaper, faster and more reliable than ever it was in the past. Where's the problem?
    Traxxion 1 day ago
    I'm for Not So Fast!
  • Blame government?
    Some "competition" undercutting costs and using other predatory practices to drown other "competition" seems to be far more actual a reason.
    HypnoToad72 9th Apr
    I'm for Not So Fast!
  • I'll show you mine if you show me yours
    Links to articles supporting actual evidence to these claims everybody makes, that is.

    What's a "CIA Triad", apart from the old song sung by Jefferson Airplane some 45 years ago?
    HypnoToad72 9th Apr
    I'm for Not So Fast!
  • Most IT support companies?
    Apart from Geitner Group*, which sources have bothered to ask every single IT support company to get a proper consensus?

    * and I doubt they asked every IT support company as well... that gets expensive, trying to remain ethical when agendas sound cooler...
    HypnoToad72 9th Apr
    I'm for Not So Fast!
  • *BINGO*
    One can either own or lease the space.

    And the moment one lease's it, as I recently read, there is no "total cost of ownership" any longer. No equity, no control - or any real control, you're delegating it to somebody who may or may not have individual interest in mind or in heart, because they are too busy thinking about their own survival (undercutting competition, which means corners get cut along the way...)

    Never mind Terms of Service agreements... once lawyers become cheap then everybody can afford one and everybody will need one... see "undercutting competition" above for more...
    HypnoToad72 9th Apr
    I'm for Not So Fast!

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