Has Apple's iOS 'Jumped the Shark' with the Map Flap?

Moderated by Larry Dignan | October 8, 2012 -- 07:00 GMT (00:00 PDT)

Summary: Apple Maps debuted in Apple's new mobile iOS 6 and became a crack in the company's invincibility. But how much?

Jason Perlow

Jason Perlow

Just a dose of reality


Losing its luster

Steven J. Vaughan-Nichols

Steven J. Vaughan-Nichols

Best Argument: Just a dose of reality


Audience Favored: Losing its luster (75%)

Closing Statements

A speedbump not a crash

Jason Perlow

Jason Perlow: Apple blew it with iOS 6 Maps, but as I said before, this is a speedbump, not a crash and burn. The history of this industry is peppered with many examples of companies which have recovered and remained successful despite of some pretty bonehead mistakes. Some of which were even written off as irrelevant and were genuinely expected to fall off the edge of a precipice, let alone Shark Jumping.

I can think of another iconic technology company with very similar brand recognition that was considered a "dinosaur" or "behind the times" or even "arrogant" nearly 20 years ago, but is now the undisputed leader in enterprise technology services, hardware and software: IBM.

Did the company have to make some drastic changes in the mid-1990s to course correct? Sure.

By the same token, Apple isn't a small company that can easily be deterred from its mission of excellence by messing up a popular software feature in its mobile operating system. We're talking about a powerful institutional entity with well over 100 billion dollars in cash.

That alone cannot be disputed, and they can certainly hire talent and buy the assets it needs to provide the technologies its customers need. For human beings, money doesn't buy you happiness, but for a consumer electronics giant, it makes all the difference in the world. iOS will be given the attention it needs because Apple's resources are vast and it is a company with a history of industry disruption.

The end of iOS?

Steven J. Vaughan-Nichols

Steven J. Vaughan-Nichols: Put this all together and does it add up to the end of iOS? No. Not even close. It may, however, be the beginning of the end.

Apple has developed a remarkable reputation for software that just works and is well-designed, downright beautiful hardware. They've earned it, but that doesn't mean that if they continue to produce sloppy software that they can't lose their brand's value.

I also wonder just how long Apple will keep its fans love if it continues to play games with their hardware. Take, for example, the iPhone 5's new, and totally incompatible with older iDevice Lighting interface. It's patented by Apple, costs $29 for adapter, and doesn't really add any functionality. It just makes all your iDevice accessories—rechargers, clock radios, FM players, etc.--obsolete. ()

Thanks to its years of greatness, Apple is still beloved by its fans... today. Tomorrow, if Apple continues to deliver inferior software and high-priced hardware that doesn't add any value, it will be another story.

Steve Jobs has permanently left the building, and it's beginning to look like Tim Cook is not up to the job of maintaining Apple's brand.

Too early to call for the demise of iOS

Larry Dignan

Jason Perlow made his case well and won this debate handily. Clearly, Apple's iOS hasn't hit the big slide yet. Although there are some issues, Steven Vaughan-Nichols didn't make his case well enough. The victory is for that occasional Apple fanboy. Perlow and I have to go against the crowd on this one. It's too early to call for the demise of iOS.


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  • Why I dont like apple

    Here is Why I don't like many Apple products.
    Please do read!
    Reply Vote I'm Undecided
    • You work for Dell?

      I think I called you
      Dr Phil of Crap
      Reply 2 Votes I'm Undecided
    • Mastered the overuse of the exclamation point.

      I see in your article you've mastered the overuse of the exclamation point.

      I bought the iPhone because it does a lot of stuff. The phone part is actually one of the least used parts of it.

      Yes, a dedicated device is still better - despite ZDNet's claims to the contrary, my point and shoot is still better than any phone, and I will take it on vacation.

      But then again, when I'm not on vacation and want to take a quick picture, I can just pull out my iPhone.

      I bought the phone to be able to do just about everything. So it's a good fit for that.

      But I *would* agree that if you want the best experience for a particular use case, a dedicated device is still better. ZDNet loves to believe that a phone is "just as good as" a dedicated device, but frankly that's hogwash.

      Doesn't mean I consider my iPhone to be useless, though. I'll bring one or two dedicated devices around as needed, but for the most part I use my iPhone for a lot of stuff.
      Reply 1 Vote I'm Undecided
    • Okay, I read...

      Not a good post, even for "personal opinion." I'm with the other guy: please remove the number 1 key and the Shift keys from your keyboard immediately.

      To say that a multi-purpose device doesn't do any particular thing as well as dedicated device is *not* the same as saying that the multi-purpose device is a bad device. In essence, you're calling the several hundred million iOS and Android users idiots for their failure to recognize that a 5MP phone camera takes poorer pictures than a digital SLR. How stupid of us.
      Reply 1 Vote I'm Undecided
    • There are always reasons why to buy or not to buy various products.

      Most of those reasons, if we are dealing specifically with reasons that make sense, are reasons that apply to people individually. There are of course always plenty of reasons that do not make sense that have been thrown around for years. The haters of various products have relied upon those reasons for years as well to discredit other products, always apparently in the hope that either nobody that reads such a dumb post online has a computer and can check facts (I know thats ridiculous), or that people will never be able to find out the truth about an obviously ludicrous post relying on anecdotal stories to prove their point.

      Im hoping, perhaps beyond reason that we can get away from that kind of nonsense at ZDNet. Unlike many Apple fanatics who may have said in the past they recognize that Apple products are not perfect, but would just as soon cut your head off at the shoulders as admit to an actual flaw, Im hoping we are now at a state where the Apple fanatics as well as any fanatics of any brand can tone it down a touch to a position of reality.

      It seems to me that this whole Apple maps fiasco is one simple problem. Apple definitely botched their mapping program which is an incredibly important app. To have it messed up is clearly not good at all. I cannot say how big an impact on iPhone 5 sales, but it cant help. I also understand there are some alternat solutions, but it just goes to show you how poorly thought out Apples approach was on this point. Its not good, as mapping apps, Google maps in particular is relied upon by many for its services on a daily basis. Some people find it critical. I for one have an iPhone 3G Im looking to upgrade and my problem now is while I have really liked my iPhone a lot, a real lot, I need a real good mapping app and if Apple dosnt have a real good on the iPhone 5, it’s a fairly strong reason for me to look in other directions much harder than I would have. Quite frankly, up to now everything else I have heard about the iPhone 5 has impressed me and I have not had a lot of reason to give another brand a strong consideration beyond what I may or may not find I like or dislike at the time of shopping.

      The lack of Google maps now is going to make me think a lot about how I will have to cope with an iPhone without Google maps. It will always lead to the question “is it worth it considering my alternatives?” Until this, that would never have been such a pointed question.
      Reply Vote I'm Undecided
      • Yeah . . .

        "Most of those reasons, if we are dealing specifically with reasons that make sense, are reasons that apply to people individually."

        Yeah - this is really the problem with media companies. They don't really care so much for the detailed nuances. They don't care about the details. They don't care about the edge cases. They don't care about the fact that different people have different wants and needs.

        They prefer the grand, sweeping generalities. They prefer to paint with broad brush strokes, even if it wipes out all of the detail and nuance.

        It is a bit tiring, to be honest. It's hard to get good information from the media anymore.
        Reply Vote I'm Undecided
  • Evil Empire

    Any difference between North Korea and Apple? They both brain-wash people into thinking they are the best thing in the world, they both recently lost their leader and they are obsessed with themselves.
    Reply 4 Votes I'm for Losing its luster
    • Please Don't Be An Idiot

      North Korea? What is it about Apple that makes you dimbulbs lose your gods damned minds?
      Reply 4 Votes I'm Undecided
      • I agree, its a stupid remark.

        Apple is not North Korea. Thats rediculous in the extreme. Im just hoping that others will feel the same way when remarks that are every bit as stupid are made up about Microsoft or Google or any big IT company.

        Your right. Too many people just lose their minds about these things and its well beyond tired.
        Reply Vote I'm Undecided
    • Arrogance, and unquestioned loyalty is what they have in common

      Jason Perlow, what would happen if Google just withdrew completely from iOS? That would cause many people not to buy iOS devices. The only reason it hasn't affected iSales more than it has is because Google decided to supply iUsers with alternatives.

      Imagine if Google made youtube and Google maps completely incompatible with iOS? No app for that. No web access either.

      If Apple wants to play hard ball, they better be very very careful.
      Reply 1 Vote I'm Undecided