Join us for the TDWI meeting on 8th August for a presentation Five Key Factors for Predictive Analytics Opportunity IdentificationFeaturing International Guest Speaker Tony RathburnExcitement and interest in new technologies is often driven by exaggerated expectations of their potential. As these technologies begin to mature, their strengths, weaknesses and the conditions under which they are best utilised, become increasingly better understood.This session objectively addresses the potential of Predictive Analytics and the conditions under which this technology is most effectively utilised. The presentation covers five critical features on which to evaluate candidate opportunities for Predictive Analytics projects, how to proceed when these conditions are not met, and the threats to proceeding with a project when there are deficits to any of these conditions.About the Presenter:Tony Rathburn Senior Consultant and Training DirectorThe Modeling Agency LLC - USAThomas A. "Tony" Rathburn has more than 20 years of experience in the business utilization of predictive analytics technologies. He has taught MIS and statistics while an instructor at the College of Business at Kent State University. He also served as vice president of applied technologies for NeuralWare, Incorporated, a neural network tools and consulting company. Tony is a senior consultant with The Modeling Agencya Pennsylvania company that provides guidance and results for those who are data rich, yet information poor. Tony has taught at TDWI World Conferences for about 8 years; will be a Keynote speaker at the upcoming Toronto BI Symposium.