Turnbull this week took to YouTube armed with a National Broadband Network (NBN) information kit that comes with a whole bunch of pens, USB sticks and even newspapers.
The shadow minister seemed to be having a lot of fun, and he's hardly the first politician to use their political opponents' own props against them. Then Deputy-Prime Minister Julia Gillard did the same thing with WorkChoices paraphernalia in 2008, and Joe Hockey even had his own cardboard cut-out of then-Prime Minister Kevin Rudd.
But it all makes you wonder: if your political opponents are just going to mock you, is there any point in trying to distribute educational material on a big government project like the NBN?
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