Google Glass recruits von Furstenberg: Will fashion mavens wear them?

Google Glass recruits von Furstenberg: Will fashion mavens wear them?

Summary: The glasses could be fashionable, but the big question is whether that bar on the side of the frame will always make you a Glasshole whether at work or play.

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TOPICS: Mobility
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Google Glass is getting some fashion help from designer Diane von Furstenberg, but it's unclear whether the wearables can expand beyond its roots---developers---and attract women.

In a post, Google noted that it will have "chic eyewear" from von Furstenberg and the collection will be on sale June 23.

dfglass

Google Glass will have new frames and shades.

Wearables: Fit For Business?

The glasses could be fashionable, but the big question is whether that bar on the side of the frame will always make you a Glasshole---a term that must make Google cringe.

For Google Glass to be a real technology contender at work and play it'll have to broaden its reach and customer base. Big names like von Furstenberg are a start, but time will tell if Glass gets momentum beyond that.

As for the workplace, Google Glass has to reach more than developers. According to research from our wearables for business special report, enterprises are a bit fuzzy about what they would do with wearables and only 11 percent of them have implemented wearables at work.

tpr-deployment-wearables-620x333

 

Topic: Mobility

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8 comments
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  • The answer would be yes, Larry...ALWAYS.

    "The glasses could be fashionable, but the big question is whether that bar on the side of the frame will always make you a Glasshole whether at work or play."
    IT_Fella
  • Bahahaha...nobody cares...

    Google glass is for **holes**... anybody with a sound mind will wear real fashion glass.
    Owl:Net
    • I imagine that will be your opinion.

      Right up to the very last second before Microsoft announces their MS Vision eyewareables.
      At which point you will do a complete 180, and say: MS Vision is the greatest innovation ever! Why didn't somebody think of this before!

      Predictable.
      anothercanuck
  • Google Glass recruits von Furstenberg: Will fashion mavens wear them?

    Its not the fashion of them that is keeping people away its that they are functionally useless. Google glass offers no advantages to the consumer. Record video? big deal, the cell phone can already do all of what Google glass is trying to do.
    Loverock.Davidson
    • yes - but you also have to use a hand to hold it, and hold it steady.

      The human head is already mounted on a fairly decent stabilizing platform.

      And you can't hold other things in your hand at the same time.
      jessepollard
      • One-Hand Wonders

        I would suggest that Google Glass wearers are already holding something else in their other hand.
        Robert Heron
        • And what could that be?

          I don't know. Maybe....something eighteen inches long that requires four D-cells?
          thetwonkey
  • Will fashion mavens wear them?

    Nice pie chart. But to really know if Google Glass will move from an accessory for developers to the catwalk. I suggest two additional piece charts. Firstly: the male/female split – I suspect we all know what that chart would look like. Secondly: What would you wear with your Google Glass? If the answer continues to be: “whatever I’ve got on, duh!” – my take is that they will fail in the fashion stakes.
    Kenneth Fung