Google Glass eyes move beyond Android lock-in: Will iPhone features, functionality sell?

Google Glass eyes move beyond Android lock-in: Will iPhone features, functionality sell?

Summary: Will new functionality for Apple's platforms help sell wearable tech? It certainly can't hurt, but it does show that Google Glass is pushing an open model over Android-only.

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TOPICS: Google, Apple, iPhone
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(Image: CBS Interactive)

Google Glass now comes with new Apple iPhone functionality in an effort to make the wearable more open outside the Android ecosystem.

Later this week, just days after the eye-glass device landed with the latest version of Android KitKat, new features will allow iPhone users to display calendar events and text messages in their eye-level display. 

A new update to XE16 (Explorer Edition, version 16), due to land by Friday, won't allow iPhone users to respond to text messages due to "some limitations with iOS," according to Google. But Android users don't have to worry about that: Glass and Android are like two perfectly functional peas in a pod. The calendar app will also display your agenda, and send responses or dismissals on the move.

Glass continues to be a prototype work in progress for the search and mobile giant, and its ecosystem seems to promise to be as open as its own mobile platform — at least the way things are going.

The decision to open up Glass to non-Android users, notably iPhone and iPad owners, was a little surprising. Glass remains in its infancy and purely as a device to test what works with its owners and what doesn't. Making Glass an Android lock-in product was not going to help anyone. Glass owners can still perform the vast majority of functions through iOS-powered devices, albeit with very few limitations.

Over time, it made sense. Glass remains in its infancy and purely as a device to test what works with its owners and what doesn't. Making Glass an Android lock-in product was not going to help anyone. Glass owners can still perform the vast majority of functions through iOS-powered devices, with very few limitations.

It shows more than anything Google's willingness to help garner as much feedback from its user base as possible. Because right now, for Google, it's all about the data: what works, what doesn't, and what might sell.

The question remains, will Google's openness to Apple's platform help the wearable device sell? And will Apple fans dig Google Glass at all? Until the iPhone and iPad maker comes out with its own eye-glass wearable, it's Glass or nothing. 

Glass will, at least for now, remain a niche product for a small market of people. It's going to be at least two or three years before it becomes mainstream — if it ever does. Restricting the device to Android would significantly hamper its effort to get out there to the wider populous.

But that closed wall garden can have both plus and minus sides. The closed wall will give Google complete control over its wearable ecosystem. The downside is that it could hold back the device from getting to the mainstream.

Topics: Google, Apple, iPhone

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5 comments
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  • What are you talking about?

    How does would limiting Glass to Android devices "significantly hamper its effort to get out there to the wider populous."? Android is by far the most popular mobile OS in the world. There are now about 5 times as many Android users as IOS users, in fact, there are even more Android tablet users than IPad users. So how does limiting Glass to users of an OS that has about 5 times as many users as IOS hamper it's efforts to get out there to the wider populous?
    captbilly
  • to peas in a pod? (420 effect?)

    I seem to be seeing double - did you write this article on an iPad?

    Opening up to Apple customers is the only way to generate enough cashflow to keep this project going. Android users only buy when it's free!
    Mujibahr
    • Some do...

      Some don't.

      But since Android has 80% of the phone market - that is a LOT of "buy".

      And I guess you must have been joking about buying what is free... If it is free you don't buy... If you buy it isn't free...
      jessepollard
  • If only Google Glass came in a monocle design.

    Zack would look dashing with a monocle. Forget iOS - the monocle is the ticket to widespread adoption.
    kenosha77a
  • Or the software for wearable technology could become an open backbone

    For all OSs, Browsers, Search Apps, Map Aps to send JIT Notes to mobile users without locking them into any "ecosystem" (a euphemism for attempted monopoly).
    jnffarrell