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You'll pay big bucks to protect your phones and content on them
Americans are willing to pay up to protect their mobile phones and associated content.
- Nearly half (47 percent) of Americans are willing to pay to safely recover their personal mobile phone and all its digital content if it were lost and left accessible to others, with the average amount they are willing to pay being $128.
And willing to pay more to recover it! Muhahahaha!
One-quarter (25 percent) of those respondents are willing to spend more than $50 to recover their personal mobile phone and all of its digital content.
- The willingness to pay more than $50 actually decreases as people age. Four in 10 (40 percent) Americans ages 18-34 are willing to pay more than $50, while just 24 percent of those 35-44, 22 percent of those 45-54, 16 percent of those 55-64, and 11 percent of those 65 and older would say the same.