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Microsoft has been very secretive about some of the features of Windows Phone 8, ahead of the curtain officially being lifted on Monday 29 October. But I did manage to get a quick look at the new 'Wallet' feature native to the upcoming mobile OS.
Sadly it had not been pre-populated for the demo (pictured).
Wallet, which in part can use NFC technology for things like payments, is the new home of anything payment-related in Windows Phone 8. So any locally available deals, loyalty cards, in-app purchases, credit and debit cards and contactless payment details are all stored here.
Windows Phone 8 will also be able to use NFC for features like 'Tap + Send', for sharing content with another phone - much like the Android Beam feature introduced in Ice Cream Sandwich.
The app store on the ATIV S and Windows Phone 8 looks much like the store found in the current version of the mobile OS. However, the handset maker has added a 'Samsung Zone' section, which includes many of the apps that come pre-installed, such as ChatOn, Music Hub and Photo Editor.
However, it's not exactly the same as the Windows Phone 7.0 and 7.5 versions; it introduces an app overview screen which provides visual shortcuts to sections of the store, such as 'best rated', 'top free', 'top paid', and 'collections' (pictured).
In addition to the Windows Phone 8 store, I also managed to get a glimpse of a feature called Children's Corner.
Children's Corner is another of the features we've only really heard about a few times before this point. In essence, it's a way for parents to feel secure in handing their phone to their child without having to worry about what might happen, as they can be in control of what functions, apps, or even videos and music on the phone they have access to.
Naturally, concerns about hardware damage inflicted by young children will most likely persist, unless you really feel like putting that Gorilla Glass screen to the test.
Samsung hasn't said exactly when the device will be released, but I'd expect it to be very soon after the official release of Windows Phone 8 on 29 October. Likewise, the company isn't saying much about what it will cost, but some online retailers have it listed for around £430 SIM-free.