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One of the compelling reasons to buy one of these Smart Notebooks is the Evernote embossed decor on the front cover.
This close up shows the Evernote elephant embossed in the cover.
You can buy one of these Smart Notebooks with squared or ruled paper. The paper is optimized for getting your notes accurately into Evernote and into digital format. As you can see I purchased the small squared paper Moleskine.