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HP's Pod architect Wade Vinson suggested in a video presentation that customers are now less likely to want expensive custom shells for their facility, such as the one pictured behind him. Instead, they are more likely to want a containerised, modular solution that allows them to scale out efficiently, he said.
One example of this is the US government, which recently commissioned a containerised datacentre guidebook as a part of its review of ways to tackle and reduce its sprawling 1,100-strong datacentre estate.
Beck said the customers keen on the containerised Pods are those involved in industries such as oil and gas, where data and processing equipment is deployed "in very weird locations where you don't have any infrastructure".
However, Beck admitted that finance was one of the few sectors that show little to no interest in a highly modular containerised solution like the Pod.