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Mobile is a young technology flooded with vendors, so it's not surprising that five out of the six biggest pain points for developers are related to having too much choice, fragmentation and/or complexity. It doesn't have to be that way, of course. Some platforms can hide complexity and enable developers to write apps faster and better as a result.
Can Intel Catch Up In Post-PC Devices?
Virtually all smartphones and tablets today run ARM chips. With the rise of the post-PC era, Intel is in real danger. It needs to woo both device makers as well as developers to its side. To do so, developers want assurances that their apps will run the same on x86 chips as on ARM with minimal time and rewriting required. A little financial sweetener wouldn't hurt, either.