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The Thirsty Bear pub in Southwark, London has installed iPads to speed up the ordering process for its customers.
The pub — or iPub, if you will — has 15 tables with an iPad attached. After getting a magnetic swipe card from the bar, customers can buy beer via the tablet, and then pour it themselves from taps set up on their table.
The touchscreen menu can also be used to order other types of drink and food from the kitchen, as well as select songs on the pub jukebox.
The iPads have access to the internet for when chatting begins to pall, and a pub-quiz program.
Phil Neale, operations director for the Robot Pub Group, explained that he and his friends dreamt up the concept simply to cut the queuing time in a bar.
"We came up with the taps-on-tables idea, but then you've got people who want to order other drinks. So we thought of some kind of touchscreen system," he said.
This was before the iPad was even released; once Apple's tablet came along, they realised it would make the ideal delivery mechanism. The group now claims it's the first in the world to marry self-service beer taps with tablets.
Image credit: Jon Yeomans