Japan top revenue generator for Google Play

Japan top revenue generator for Google Play

Summary: Japan topples the United States from top spot, marking the first time American consumers are not the main app revenue source for Google's appstore.

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App Annie Index
App Annie Index

Japan has overtaken the United States in being the top revenue generator for Google Play, marking the first time the latter is not on the top of the list. The achievement was helped by the fact that publishers in Asia are starting to invest in global content which appeals to a wider consumer demographic. 

According to the latest App Annie Index released Thursday, the app store analytics service provider noted that Japan made up 29 percent share of revenue for Google's appstore, surpassing the United States' 26 percent. This shift in dominance demonstrates how app publishers in Japan are starting to monetize their software better and attracting more consumer spend, it explained.

On a regional level, App Annie pointed out the East-West "barrier" is coming down.

"Indeed in recent months, we're starting to see more East Asian publishers invest in global content with significant commercial success. For October 2012, 7 of the top 10 publishers on Google Play by revenue are Japanese or Korean," it stated.

The report also highlighted game publishers as the savviest among app developers in monetizing their products, on both Apple App Store and Google Play. In fact, 9 of the top 10 publishers by revenue on both platforms are game publishers, it noted.

Topics: Apps, Android, iOS, Smartphones

Liau Yun Qing

About Liau Yun Qing

The only journalist in the team without a Western name, Yun Qing hails from the mountainy Malaysian state, Sabah. She currently covers the hardware and networking beats, as well as everything else that falls into her lap, at ZDNet Asia. Her RSS feed includes tech news sites and most of the Cheezburger network. She is also a cheapskate masquerading as a group-buying addict.

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