Location Based Technologies adds mobile support for asset-tracking tech

Location Based Technologies adds mobile support for asset-tracking tech

Summary: Irvine, Calif.-based Location Based Technologies adds web- and app-based functionality to its mobile asset tracking system.

TOPICS: Mobility

Location Based Technologies announced this morning a new mobile asset tracking system that adds web- and app-based functionality.

The Irvine, Calif.-based firm says its new Business Solutions system allows for management, monitoring and reporting capability from mobile devices, adding a dose of mobility to a system designed to track such assets.

The company offers GPS-based hardware and software intended to help companies track assets such as corporate cars more effectively and efficiently. With a mobile phone and a GPS mapping application, an executive can pinpoint the location of equipment or employees and set alerts -- e-mail, SMS, push notification -- to display when the asset leaves a designated zone.

The tech is best used to anticipate delivery dates, track sensitive equipment or smartly re-route assets or people.

The company has been working to differentiate its offerings to enterprises, and has moved 60 existing customers over from the consumer-focused PocketFinder service to the Business Solutions package. It's targeting smaller businesses, construction and equipment companies and logistics firms by playing up the "value" side of its offering.

Topic: Mobility

Andrew Nusca

About Andrew Nusca

Andrew Nusca is a former writer-editor for ZDNet and contributor to CNET. During his tenure, he was the editor of SmartPlanet, ZDNet's sister site about innovation.

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.


Log in or register to start the discussion