One of India's leading mobile phone manufacturers, Micromax, is set to unveil a 3D phone to be priced at under 15,000 rupees (US$277.9).
The mobile phone is likely to be called Canvas AD 115, and will run on Google Android 4.1.2 Jellybean OS. Sources say the specifications would include a 5 inch-display with 800x400 pixel resolution, as well as a 1GHz dual core processor with 1GB of RAM, 4GB internal storage, and microSD card slot. As for camera support, the front camera will be 2 MP and the rear camera will be 8 MP with LED flash.
The phone will most likely also have a 3D interface, but will lack 3D playback capability. Having 3D playback capability would have given this phone an advantage as no other device in the market currently offers this within this affordable price range. In India, the only other 3D phone currently in the market is the LG Optimus 3D, and that is priced much higher at around 26,000 rupees (US$481.7).
It will be interesting to see if there is strong demand for 3D mobile phones within the Indian market. I've personally never used a 3D mobile device but I can imagine it would be beneficial for users who are hardcore gamers or require multiple windows to be opened simultaneously.
That said, for its price, can Micromax deliver this 3D phone with an adequate GPU as well? There is no mention of the graphics processing capability in terms of the specs, so if the GPU resources are being pooled or shared with the CPU, this will have an impact on the overall performance and usage of the mobile device.
In 2012, Micromax was India's second-largest mobile phone manufacturer, and the availability of its phones is spread across India. The company's phones are particularity popular in rural India, as the Indian brand is marketed more aggressively and made available at a more affordable price range, compared to Apple or Samsung products. The other benefit is that malfunction devices can easily be repaired at local dealers, compared to Apple or Samsung products which usually require servicing at authorized dealers or vendors.