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Gmail becomes mainstream for businesses, Gartner

David Meyer, ZDNet UK | September 16, 2011 7:31 AM PDT

Google's Gmail service is now mainstream as an email provider for businesses, and rivalry between the company and Microsoft leaves little space for any other player in cloud-based enterprise email, according to Gartner.

Web-hosted services account for between three and four percent of the overall enterprise email market, the analyst firm said on Friday. In this relatively small sector, Google is a major player, it noted. While Google's share in enterprise email overall hovers at around one percent, it has close to half of online enterprise email, the firm's research has shown.

Nevertheless, the analyst firm expects Google's share of the overall enterprise email market to hit 10 percent within a few years. Online email services will make up 20 percent of the total market by the end of 2016, and 55 percent by the close of 2020, it predicted.

For more on this story, read Gartner: Gmail is now mainstream for enterprise on ZDNet UK.

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