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Overture renews with United Online

Jim Hu | April 22, 2002 2:35 PM PDT

Summary

Overture Services on Monday renewed its agreement to provide its paid search results for bargain Internet service provider United Online. For the next two years, Overture will exclusively provide keyword search results for United Online's two primary ISP's, NetZero and Juno.

Overture is a search engine that lets companies bid for placement on search results. The higher the placement, the more money a company pays to Overture per click. Overture has struck a number of high-profile agreements with heavily trafficked Web companies such as Yahoo, MSN and America Online, but all of these deals are up for renegotiation in the coming few months. --Jim Hu, Special to ZDNet News

Topics

Jim Hu, Software
Overture Services on Monday renewed its agreement to provide its paid search results for bargain Internet service provider United Online. For the next two years, Overture will exclusively provide keyword search results for United Online's two primary ISP's, NetZero and Juno.

Overture is a search engine that lets companies bid for placement on search results. The higher the placement, the more money a company pays to Overture per click. Overture has struck a number of high-profile agreements with heavily trafficked Web companies such as Yahoo, MSN and America Online, but all of these deals are up for renegotiation in the coming few months. --Jim Hu, Special to ZDNet News

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